Millennial Esports Corp. ("Millennial" or the "Company",
TSX VENTURE: GAME, OTCQB: MLLLF) is pleased to announce
that an innovative collaboration between ESPN and Millennial
Esports will see Esports racing content featured on the leading
sports channel supporting coverage during the second half of the
Formula 1 season. World’s Fastest Gamer powered by Millennial
Esports will document how McLaren, a global luxury automotive,
sports, and technology brand, found its 2018 simulator driver from
tens of thousands of gamers across the globe.
Over four half-hour shows specifically produced
for ESPN, viewers will be told the story of why Millennial Esports
and McLaren reached into the rapidly growing world of Esports and
Gaming to find the best racing talent on the planet. From thousands
of gamers racing online, 12 were taken to McLaren’s famous Formula
1 facility in the UK to compete head-to-head for a contract to
become a McLaren simulator driver.
CMO of Millennial Esports and creator of World’s
Fastest Gamer, Darren Cox, has been involved in virtual racing for
over a decade and sees the TV series as a breakthrough for Esports
and racing “The World’s Fastest Gamer story on ESPN will show that
gaming provides us with a pool of talented drivers but its airing
will also help to fire up the new fans of our sport. I hope that
young American racing fans are inspired by seeing how accessible
Esports makes racing and motivates them to get closer to our
amazing sport in both the virtual and real worlds.”
Millennial Esports President and CEO Steve
Shoemaker sees this as just another step in the growth of the sport
and commercial opportunities for Millennial and major brands. “That
ESPN is dedicating significant airtime to World’s Fastest Gamer
shows the interest in the Esports space in racing, the quality of
the content our team has produced and the big future for this type
of platform. Millennial are already a long way into confirming our
plans for WFG season 2, which will feature an even bigger prize and
be more challenging for the World’s Fastest Gamers!”
Ben Payne, Director of Esports at McLaren,
agrees that virtual racing is the next break out genre in Esports.
“We’re pleased to have partnered with Millennial Esports on World’s
Fastest Gamer. Being the first Formula 1 team to venture into
Esports has allowed us to lead the way in this rapidly growing
market.”
The first of several TV airings of World’s
Fastest Gamer starts with all four episodes shown back to back on
ESPN2 and streaming on the ESPN App beginning at 7 a.m. ET between
live Practice 3 and live Qualifying for the Belgium Grand Prix on
Saturday, August 25. Each episode will also re-air a number of
times throughout the remainder of 2018 and leading into the 2019
season.
About Millennial Esports
Corp.Millennial Esports Corp. (MEC) is a vertically
integrated mobile gaming publisher leading a revolution to fuse
Esports racing and professional motorsport through a global
competition model. MEC is utilizing its gaming franchises and
intellectual property (IP) to engage millions of new players.
Combined with its virtual and live tournament platforms, gaming
analytics capability, and motorsport IP - including World’s Fastest
Gamer - MEC is uniquely positioned to become the market leader in
Esports Racing.
About ESPNESPN, Inc., is the
world’s leading multinational, multimedia sports entertainment
company featuring a portfolio of more than 50 multimedia sports
assets. The company is comprised of eight U.S. 24-hour television
networks (ESPN, ESPN2, ESPNEWS, ESPNU, ESPN Classic, ESPN
Deportes, Longhorn Network and the SEC Network; five with HD
simulcast services – ESPN, ESPN2, ESPNU, ESPNEWS and ESPN
Deportes). Other businesses include direct-to-consumer video
service ESPN+, ESPN Audio (broadcast, satellite, digital,
podcasts), an array of digital services (ESPN.com and many
other sites, ESPN App, fantasy games and more), multi-screen
ESPN3, ESPN International (26 networks, syndication,
radio, digital), ESPN The Magazine, consumer products, ESPN
Events and espnW. Based in Bristol, Conn., ESPN is 80 percent
owned by ABC, Inc., which is an indirect subsidiary of The Walt
Disney Company. Hearst holds a 20 percent interest in ESPN.
This press release contains "forward-looking
information" within the meaning of applicable Canadian securities
legislation which are based upon Millennial's current internal
expectations, estimates, projections, assumptions and beliefs and
views of future events. Forward-looking information can be
identified by the use of forward-looking terminology such as
"expect", "likely", "may", "will", "should", "intend",
"anticipate", "potential", "proposed", "estimate" and other similar
words, including negative and grammatical variations thereof, or
statements that certain events or conditions "may", "would" or
"will" happen, or by discussions of strategy.
The forward-looking information in this news
release is based upon the expectations, estimates, projections,
assumptions and views of future events which management believes to
be reasonable in the circumstances. Forward-looking information
includes estimates, plans, expectations, opinions, forecasts,
projections, targets, guidance or other statements that are not
statements of fact. Forward-looking information necessarily involve
known and unknown risks, including, without limitation, risks
associated with general economic conditions; adverse industry
events; loss of markets; inability to access sufficient capital
from internal and external sources, and/or inability to access
sufficient capital on favourable terms; the Esports industry
generally; the ability of Millennial to implement its business
strategies; competition; and other risks.
Any forward-looking information speaks only as
of the date on which it is made, and, except as required by law,
Millennial does not undertake any obligation to update or revise
any forward-looking information, whether as a result of new
information, future events or otherwise. New factors emerge from
time to time, and it is not possible for Millennial to predict all
such factors. When considering this forward-looking information,
readers should keep in mind the risk factors and other cautionary
statements in disclosure documents of Millennial filed with the
applicable Canadian securities regulatory authorities on SEDAR at
www.sedar.com. The risk factors and other factors noted in the
disclosure documents could cause actual events or results to differ
materially from those described in any forward-looking
information.
Neither TSX Venture Exchange nor its
Regulation Services Provider (as that term is defined in policies
of the TSX Venture Exchange) accepts responsibility for the
adequacy or accuracy of this release.
Milennial Esports
Media Contact:Gavin DavidsonDirector, Communication
Strategy705.446.6630gavin.davidson@millennialesports.com |
ESPN Media
ContactAndy Hall, andy.hall@espn.com |
Millennial
Esports Investor Contacts:Manish GrigoInvestor
Relations416.569.3292manish.grigo@millennialesports.com |
Alex IgelmanExecutive
Chairman and
Director647.346.1888alex.igelman@millennialesports.com |
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