Re Contract
03 Décembre 2010 - 11:47AM
UK Regulatory
TIDMTWL
RNS Number : 3346X
Weather Lottery PLC (The)
03 December 2010
3 December 2010
THE WEATHER LOTTERY PLC
Ticker: TWL
("The Weather Lottery", "TWL" or the "Company")
TWL expands gaming business under FCBetz brand with contract win to provide
gaming products and services to Clyde 1, Glasgow`s leading commercial Radio
Station
Clyde 1 is a part of the Bauer Media Group which operates 42 Radio Stations
serving
13.3 million* listeners throughout Scotland, England and Northern Ireland.
The Board of The Weather Lottery, the AIM quoted online gaming and lottery
management specialist, is delighted and excited to announce that it has signed a
contract to supply its gaming products and services under the brand FCBetz to
Clyde1, one of Scotland's leading commercial radio stations, initially for the
period ending on 31 May 2011. Clyde 1 is owned by Bauer Media, the UK's second
largest commercial broadcasting group, which reaches 13.3 million people every
week through its 42 leading commercial radio stations.
Clyde 1, Glasgow and West Central Scotland's premier heritage radio station,
began broadcasting in 1973, and was one of the first commercial stations in the
UK. It has a loyal weekly audience of around 540,000* listeners. This represents
a major increase in the target market for FCBetz products and gambling services.
COMMERCIAL HIGHLIGHTS
· Landmark first major media partnership deal with an important Glasgow
radio presence in Clyde 1, encompassing a revenue-share arrangement, supported
by an on-air sponsorship, commercial airtime and website marketing package.
· Clyde 1 contract win is testament to TWL's reinvigorated strategy,
announced in July;
· Further media partnerships anticipated as the TWL branded "FCBetz" brand
becomes known in the industry; and
· TWL now targeting other major media sporting political and charity
organisational opportunities through its FCBetz gaming and FC Lotto lottery
management brands
Future Developments
FC Betz is an ideal partner for Clyde 1. Clyde 1 is undoubtedly a market leader
in sports broadcasting in general and football in particular across its
listening area. Its "Superscoreboard" football commentary programme is
innovative and pioneering in its field. TWL has targeted the football sector for
its FCBetz and FCLotto products and now has seven partnerships with Football
Clubs including Glasgow Rangers FC. It expects to increase its partnerships in
Scotland in the coming years and believes the partnership with Clyde 1 will be
beneficial to both parties.
TWL is proud and honoured to be associated with Clyde 1 and Bauer Media. TWL
believes the Clyde 1 partnership will be successful and hopes in due course to
be able to secure contracts to offer its products and services to other Radio
Stations in the Bauer Media Group.
Further announcements will be made in accordance with AIM disclosure rules.
Commenting on today's announcement Lord Razzall CBE Chairman said:-
"The Board strategy has been to target the media sector as a prominent
opportunity for its charitable and gaming (particularly football related)
products and services. In concluding this agreement with Clyde 1 the Board
believe TWL has achieved a landmark deal. I believe that the partnership will be
successful and hope that the Clyde 1 deal may be the beginning of a much wider
association between the two parties.
Bauer Media is not only one of the UK's largest independent broadcasters but
also one of the most important and highly regarded in its field. TWL is proud to
join with one of the company's leading stations and believes the opportunity for
growth of the TWL business is significantly enhanced through this agreement.
---ENDS---
For further information contact:
The Weather Lottery PLC
Ross White
01777 818036
Religare Capital Markets (Nomad)
020 7444 0800
Nick Harriss
SVS Securities (Broker)
020 7638 5600
Ian Callaway/Alex Mattey
Greycoat Communications
Andrew Marshall
0778529711
For further information: www.theweatherlottery.com and www. FCBetz.com
* Source: RAJAR / Ipsos - MORI / RSMB, period ending September 2010, all
stations and groups results are reported on their specified reporting period and
TSA.
This information is provided by RNS
The company news service from the London Stock Exchange
END
CNTUOSRRRSAURAA
Tintra (LSE:TNT)
Graphique Historique de l'Action
De Juin 2024 à Juil 2024
Tintra (LSE:TNT)
Graphique Historique de l'Action
De Juil 2023 à Juil 2024