TIDMTWL 
 
RNS Number : 3346X 
Weather Lottery PLC (The) 
03 December 2010 
 

                                                                 3 December 2010 
 
                            THE WEATHER LOTTERY PLC 
                                   Ticker: TWL 
                 ("The Weather Lottery", "TWL" or the "Company") 
 
  TWL expands gaming business under FCBetz brand with contract win to provide 
  gaming products and services to Clyde 1, Glasgow`s leading commercial Radio 
                                    Station 
 
  Clyde 1 is a part of the Bauer Media Group which operates 42 Radio Stations 
                                    serving 
  13.3 million* listeners throughout Scotland, England and Northern Ireland. 
 
The Board of The Weather Lottery, the AIM quoted online gaming and lottery 
management specialist, is delighted and excited to announce that it has signed a 
contract to supply its gaming products and services under the brand FCBetz to 
Clyde1, one of Scotland's leading commercial radio stations, initially for the 
period ending on 31 May 2011. Clyde 1 is owned by Bauer Media, the UK's second 
largest commercial broadcasting group, which reaches 13.3 million people every 
week through its 42 leading commercial radio stations. 
 
Clyde 1, Glasgow and West Central Scotland's premier heritage radio station, 
began broadcasting in 1973, and was one of the first commercial stations in the 
UK. It has a loyal weekly audience of around 540,000* listeners. This represents 
a major increase in the target market for FCBetz products and gambling services. 
 
COMMERCIAL HIGHLIGHTS 
 
·     Landmark first major media partnership deal with an important Glasgow 
radio presence in Clyde 1, encompassing a revenue-share arrangement, supported 
by an on-air sponsorship, commercial airtime and website marketing package. 
·     Clyde 1 contract win is testament to TWL's reinvigorated strategy, 
announced in July; 
·     Further media partnerships anticipated as the TWL branded "FCBetz" brand 
becomes known in the industry; and 
·     TWL now targeting other major media sporting political and charity 
organisational opportunities through its FCBetz gaming and FC Lotto lottery 
management brands 
 
 
 Future Developments 
 
FC Betz is an ideal partner for Clyde 1. Clyde 1 is undoubtedly a market leader 
in sports broadcasting in general and football in particular across its 
listening area. Its "Superscoreboard" football commentary programme is 
innovative and pioneering in its field. TWL has targeted the football sector for 
its FCBetz and FCLotto products and now has seven partnerships with Football 
Clubs including Glasgow Rangers FC. It expects to increase its partnerships in 
Scotland in the coming years and believes the partnership with Clyde 1 will be 
beneficial to both parties. 
 
TWL is proud and honoured to be associated with Clyde 1 and Bauer Media. TWL 
believes the Clyde 1 partnership will be successful and hopes in due course to 
be able to secure contracts to offer its products and services to other Radio 
Stations in the Bauer Media Group. 
 
Further announcements will be made in accordance with AIM disclosure rules. 
 
Commenting on today's announcement Lord Razzall CBE Chairman said:- 
"The Board strategy has been to target the media sector as a prominent 
opportunity for its charitable and gaming (particularly football related) 
products and services. In concluding this agreement with Clyde 1 the Board 
believe TWL has achieved a landmark deal. I believe that the partnership will be 
successful and hope that the Clyde 1 deal may be the beginning of a much wider 
association between the two parties. 
 
Bauer Media is not only one of the UK's largest independent broadcasters but 
also one of the most important and highly regarded in its field. TWL is proud to 
join with one of the company's leading stations and believes the opportunity for 
growth of the TWL business is significantly enhanced through this agreement. 
 
                                   ---ENDS--- 
 
For further information contact: 
 
The Weather Lottery PLC 
Ross White 
                                                      01777 818036 
 
Religare Capital Markets (Nomad) 
                              020 7444 0800 
Nick Harriss 
 
SVS Securities (Broker) 
                                            020 7638 5600 
Ian Callaway/Alex Mattey 
 
Greycoat Communications 
Andrew Marshall 
                                                 0778529711 
 
 
For further information: www.theweatherlottery.com and www. FCBetz.com 
 
* Source:  RAJAR / Ipsos - MORI / RSMB, period ending September 2010, all 
stations and groups results are reported on their specified reporting period and 
TSA. 
 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
 CNTUOSRRRSAURAA 
 

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