Guests Invited to Celebrate Birthday Milestone
with Complimentary Double Chocolate Fudge Coca-Cola® Cake, plus
Beverages from its Original 1969 Menu
LEBANON,
Tenn., Sept. 19, 2024 /PRNewswire/ -- Today,
Cracker Barrel Old Country Store® announced specials for guests to
celebrate its 55th birthday including free slices of its
famous Double Chocolate Fudge Coca-Cola Cake accompanied by free
beverages from its original 1969 menu for new and existing Cracker
Barrel Rewards™ Members with a minimum dine-in purchase*. Kicking
off the yearlong birthday celebrations, Cracker Barrel is committed
to honoring the brand's timeless traditions and heritage while
ushering in an exciting future with celebrations fueled by its
food, people and community.
For 55 years, Cracker Barrel has welcomed billions of guests
from around the world to enjoy its authentic country-inspired
experience, homestyle cooking and warm hospitality. To show
appreciation for its employees and guests Cracker Barrel is giving
away free slices of its famous Double Chocolate Fudge Coca-Cola
Cake today through Sept. 22. To
complement the free dessert, Cracker Barrel Rewards™ Members can
also receive free bottomless or "all you can hold" Premium
Blend Coffee and Iced tea, both items available
since day one on the original barrel-shaped menu.
"Cracker Barrel has established itself as one of the most iconic
restaurant brands in the industry, but, that achievement is nothing
without the dedicated employees and billions of loyal guests who
we've had the pleasure of serving over the past 55 years," said
Sarah Moore, Cracker Barrel's Chief
Marketing Officer. "For this milestone birthday, we want to show
our genuine appreciation for those people who have helped bring the
brand to life over the decades, allowing us to welcome future
generations in to forge their own memories around our table."
The decadent dessert cake was introduced to the menu as a
special in 1997. By mistake, the cocoa powder was doubled during
the testing period resulting in the rich, chocolatey version of the
dish guests receive today. For Cracker Barrel's 40th
anniversary in 2009, this new version made its way back to the menu
for a limited time. The demand was so high it was decided that it
would finally earn its spot on the menu. Today there are over
1.2 million slices of cake served annually proving to be just
as loved as it was over a decade ago.
Cracker Barrel was founded on the belief that good conversations
and human connection are forged around the table (or a repurposed
barrel of saltine crackers) with a simple cup of coffee or a glass
of sweet tea in hand. In recognition of this simple philosophy and
the nearly 44 million cups of these beverages sold annually,
guests can enjoy complimentary Premium Blend Coffee, made
with 100% Arabica coffee beans for a rich and smooth taste, and
freshly brewed Iced Tea, a classic southern staple always garnished
with a wedge of lemon today through Sept.
22.
To stay up to date on Cracker Barrel's yearlong 55th
birthday celebrations or to sign up for Cracker Barrel Rewards™,
visit CrackerBarrel.com. Follow along for even more news and
updates from the brand on Instagram and TikTok.
*Free Slice of Coca-Cola® Cake, Hot Coffee (excluding
specialty coffees) and Iced Tea beverage with qualifying dine-in
restaurant purchase totaling $10 or
more (exc. free items) made 9/19/24 to
9/22/24, excluding alcohol, Gift Cards, to-go and online
purchases. Guests enrolled in Cracker Barrel Rewards™
who have opted in to receive emails are eligible for this
Promotion. Must present bar codes at time of
purchase. Full terms.
© 2024 The Coca-Cola Company. "Coca-Cola" is a registered
trademark of The Coca-Cola Company.
About Cracker Barrel Old Country Store, Inc.
Cracker Barrel Old Country Store, Inc. is on a mission to bring
craveable, delicious homestyle food and unique retail products to
all guests while serving up memorable, distinctive experiences that
make everyone feel welcome. Established in 1969 in Lebanon,
Tenn., Cracker Barrel and its affiliates operate
approximately 660 company-owned Cracker Barrel Old Country
Store® locations in 44 states and own the
fast-casual Maple Street Biscuit Company. For more information
about the company, visit CrackerBarrel.com.
Media Contact
Media Relations
Media.Relations@crackerbarrel.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/cracker-barrel-celebrates-55th-birthday-with-special-promotions-302253194.html
SOURCE Cracker Barrel Old Country Store, Inc.