MAIMI, April 25,
2024 /PRNewswire/ -- Innovative Eyewear, Inc.
("Innovative Eyewear" or the "Company") (NASDAQ: LUCY; LUCYW), the
developer of smart eyewear under the Lucyd®, Nautica®, Eddie Bauer®
and Reebok® brands, is pleased to announce their Lucyd smart frames
are now available from NewLook.ca and select New Look stores in
Quebec. New Look is a leading
eyewear retailer with over 450 stores in the US and Canada.
Harrison Gross, CEO of Innovative
Eyewear said "We are thrilled to introduce our frames to Canadian
eyeglass customers on the market-defining New Look website as well
as several of their beautiful stores in Montreal. When you enter a New Look store, you
know you are in for an eyewear experience like no other. This is
clear from the moment you meet their incredible staff, expansive
selection of quality frames, and attention to detail in both their
online and in-store experiences. We look forward to introducing
their clientele to our innovative and unique smart frames."
"The integration of eyewear with smart technology is something
that our group has become increasingly interested in over the past
few years," noted Michael Tovey, SVP
of Frames and Product Development for New Look Vision Group.
"With these frames from Lucyd, we are able to offer a product that
is technologically advanced, well-designed, and well-priced."
New Look was recently named as one of Canada's Best Managed Companies and received
an Excellence in Retailing award in 2023.
Shop Lucyd Eyewear at New Look by visiting here.
About Innovative Eyewear, Inc.
Innovative Eyewear is a
developer and retailer of cutting-edge smart eyewear, under the
Lucyd®, Nautica® & Eddie Bauer® brands. True to our
mission to Upgrade Your Eyewear®, our Bluetooth
audio glasses allow users to stay safely and ergonomically
connected to their digital lives and are offered in hundreds of
frame and lens combinations to meet the needs of the optical
market. To learn more and explore our continuously evolving
collection of smart eyewear, please visit www.lucyd.co.
About New Look Vision Group Inc.
New Look Vision Group
is the largest optical group in the eye care industry in
Canada and has been rapidly
expanding in the United States
since its acquisition of Edward
Beiner in March 2020, its
partnership with Black Optical in 2021, and the acquisition of LOH
in December 2021. New Look Vision
Group has a network of 489 locations operating mainly under the
Iris, New Look Eyewear, Vogue Optical, Greiche & Scaff and Edward Beiner banners and a laboratory
facility using state-of-the-art technologies. For additional
information please visit www.newlookvision.ca.
Forward Looking Statements
This press release contains certain forward-looking statements,
including those relating to the anticipated to business development
efforts, introduction of new product lines and timing of
improvements and enhancements to our current products and
distribution. Forward-looking statements are based on the Company's
current expectations and assumptions. The Private Securities
Litigation Reform Act of 1995 provides a safe-harbor for
forward-looking statements. These statements may be identified by
the use of forward-looking expressions, including, but not limited
to, "anticipate," "believe," "continue," "estimate," "expect,"
"future," "intend," "may," "outlook," "plan," "potential,"
"predict," "project," "should," "will," "would" and similar
expressions that predict or indicate future events or trends or
that are not statements of historical matters, but the absence of
these words does not mean that a statement is not forward-looking.
These forward-looking statements include, but are not limited to,
statements regarding the new business development efforts described
in this release. The Company undertakes no obligation to publicly
update any forward-looking statement, whether as a result of new
information, future events or otherwise. Important factors that
could cause actual results to differ materially from those in the
forward-looking statements are set forth in the Company's filings
with the Securities and Exchange Commission, including its annual
report on Form 10-K under the caption "Risk Factors."
Investor Relations Contact:
Scott Powell
Skyline Corporate Communications Group, LLC
Office: +1 (646) 893-5835
Email: scott@skylineccg.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/innovative-eyewear-inc-partners-with-new-look-vision-group-to-provide-smart-eyewear-in-canada-302127536.html
SOURCE Innovative Eyewear, Inc.