EMERYVILLE, Calif., July 3 /PRNewswire-FirstCall/ -- Peet's Coffee & Tea, Inc. (NASDAQ:PEET), the leading super-premium coffee company, today announced that it will present at the CIBC World Markets Seventh Annual Consumer Growth Conference, which will be held at the Four Seasons Resort in Boston, Mass., on Wed., July 11, 2007, at 10:20 a.m. ET. (Logo: http://www.newscom.com/cgi-bin/prnh/20070606/AQW139LOGO) Peet's presentation will be broadcast live on Peet's website at http://investor.peets.com/Medialist.cfm. To access the live webcast, please go to the website beforehand to download and install any necessary audio software. A replay of the webcast can be accessed approximately three hours after the conclusion of the presentation and will remain on http://www.peets.com/ for 90 days after the scheduled conference. ABOUT PEET'S COFFEE & TEA, INC. Peet's Coffee & Tea, Inc., (PEET), the leading super-premium coffee company, is dedicated to artisan roasting, distributing and marketing the highest quality coffee available to coffee lovers throughout the United States. Founded in 1966 in Berkeley, Calif., Peet's is committed to strategically growing its business while maintaining its unique culture and focus on quality and customer satisfaction. For more information about Peet's Coffee & Tea, Inc. visit http://www.peets.com/. http://www.newscom.com/cgi-bin/prnh/20070606/AQW139LOGO http://photoarchive.ap.org/ DATASOURCE: Peet's Coffee & Tea, Inc. CONTACT: Patsy Barich of Double Forte, +1-415-863-4900, ext. 204, , for Peet's Coffee & Tea, Inc. Web site: http://www.peets.com/

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