BEIJING, Jan. 16,
2025 /PRNewswire/ -- Recently, Baijiayun Group
Ltd ("Baijiayun" or the "Company") (NASDAQ: RTC), a one-stop AI
video solution provider, announced that Duanxunbao, its flagship
product, has received a major upgrade this winter.
After the upgrade, the live - streaming large - screen function
supports the real - time display and monitoring of live - streaming
data. With a rich and cool data visualization large screen, it can
display real - time data such as live - streaming popularity and
purchases. The data is updated in real - time, ensuring that staff
can obtain real - time information and business dynamics promptly,
which is convenient for adjusting and optimizing the business. The
real - time display of the live - selling effect is conducive to
creating a live - streaming atmosphere and promoting team
collaboration.
The two major modules of [Viewing Data] and [Marketing Data]
have been upgraded. Centered around the statistics of live -
streaming room traffic and transaction situations, they cover key
indicators such as the cumulative number of viewers, the proportion
of average viewing time, the total number of orders, the number of
user transactions, the click - to - conversion rate, and the number
of coupon redemptions. This can help knowledge monetizers deeply
understand the interests and retention of the audience, facilitate
the assessment of customer intentions and follow - up strategies,
and is beneficial for in - depth user development.
Enterprises can flexibly configure payment methods according to
business scenarios. Customers can choose to pay via Alipay within
the WeChat ecosystem, which effectively improves the user shopping
experience. In addition, the association logic between live -
streaming and coupons has been optimized. After the upgrade, even
when the live - streaming status is "in progress" or "not started",
the product coupons created in the background can be automatically
synchronized to the live - streaming, eliminating the need for
manual operation. This greatly reduces the workload of live -
streaming staff and improves the efficiency of live - streaming
operations. More importantly, it supports the editing of drainage
settings for completed live - streams. Enterprises can modify the
payment jump switch, guiding titles and descriptions, invitation QR
codes, etc., enabling them to adjust marketing and promotion
strategies in a timely manner according to the live - streaming
effect and market feedback.
For investor and media enquiries, please contact:
Company Contact:
Ms. Fangfei Liu
Chief Financial Officer, Baijiayun Group Ltd
Phone: +86 25 8222 1596
Email: ir@baijiayun.com
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SOURCE Baijiayun Group Limited