SINGAPORE, Sept. 18, 2019 /PRNewswire/ -- Sabre Corporation
(NASDAQ: SABR), the leading technology provider to the global
travel industry, today announced a collaboration with Singapore
Airlines for the expansion of their NDC program, the KrisConnect
Programme. Effective November 2019,
this venture will provide select Sabre connected agents in
Singapore with the ability to
access and book unique NDC content from Singapore Airlines. As the
program continues to roll-out across the region, all Sabre
connected agents will have the ability to leverage KrisConnect.
As a member of Sabre's innovative Beyond NDC program since 2018,
Singapore Airlines' commitment to NDC is well established. The new
KrisConnect program, which will expand digital distribution
capabilities and enrich the customer experience, further
establishes collaboration between two industry leaders, which will
be essential to the success of the program.
Under the KrisConnect program, Sabre will provide travel agents
with scalable, NDC-enabled offerings from Singapore Airlines, and
enable end-to-end workflows with rich, integrated content. With
this launch, Sabre agencies will have access to a broader array of
fares and a more tailored shopping experience via the Sabre agency
point-of-sale, in addition to having access to new,
KrisConnect-exclusive content categories, ancillary bundles, and
third-party content.
"Sabre is pleased to support Singapore Airlines in their
fast-tracked NDC journey. With our scalable platform, we can
transform the way air products are retailed, fuel product
differentiation and optimize time-to-market to generate incremental
revenue for the carrier," said Rakesh
Narayanan, vice president, South
Asia and Pacific, Sabre Travel Solutions Airline Sales.
"Together, with our long-term customer Singapore Airlines, Sabre is
committed to making NDC become an everyday reality for travelers,
carriers, agencies, corporations and more," he added.
About Sabre Corporation
Sabre Corporation is the leading technology provider to the
global travel industry. Sabre's software, data, mobile and
distribution solutions are used by hundreds of airlines and
thousands of hotel properties to manage critical operations,
including passenger and guest reservations, revenue management,
flight, network and crew management. Sabre also operates a leading
global travel marketplace, which processes more than US$120 billion of global travel spend annually by
connecting travel buyers and suppliers. Headquartered in
Southlake, Texas, USA, Sabre
serves customers in more than 160 countries around the world.
Media Contact:
Maxime-Elisabeth Illick
Sabre Public Relations – Asia
Pacific
maxime.illick@sabre.com
+65 6426 0088
SABR-F
View original content to download
multimedia:http://www.prnewswire.com/news-releases/singapore-airlines-leverages-sabre-to-propel-ndc-offering-to-travel-agents-300920594.html
SOURCE Sabre Corporation