NEW
YORK, Dec. 15, 2023 /PRNewswire/ -- SMX
(Security Matters) PLC (NASDAQ:SMX; SMXWW), a pioneer in digitizing
physical objects for a circular economy, is delighted to announce
the appointment of Jean-Philippe
Bailly as its Chief Operating Officer for the SMX Fashion
Sustainability Competence Centre, effective December 8, 2023. This strategic move exemplifies
SMX's unwavering commitment to solidify its global presence by
nurturing a diverse international team.
Jean-Philippe Bailly, a seasoned
senior executive, previously held the esteemed position of Group
Chief Operating Officer at Kering. During his tenure at Kering, Mr.
Bailly orchestrated global initiatives in Supply Chain, Logistics,
and Industrial Operations, bringing a wealth of experience in
managing diverse brands, products, and channel environments.
Previously, Mr. Bailly also held the pivotal role of Director of
Supply Chain & Procurement at Richemont. In this capacity, he
oversaw global and transversal functions encompassing Supply Chain,
Compliance, and Procurement, while also spearheading the
development of a comprehensive worldwide integrated strategy and
logistics organization.
"I am excited to join SMX and be a part of a company that is
dedicated to empowering fashion brands to achieve its ethical
sourcing, sustainability and circularity goals in a credible,
tangible and measurable way that is based on science and not paper
based.
I look forward to contributing my experience and expertise to
SMX and working alongside our talented team to drive and deliver
transformative solutions."
In his new role, Mr. Bailly will report directly to Mrs
Zeren Browne, Chief Strategic
Officer, and Executive Board Member of SMX. Mrs Browne
formerly held management roles and led marketing and commercial
business activities for brands under luxury & lifestyle
conglomerates LVMH and Estee Lauder Companies.
This appointment follows the recent addition of Oliver Buckle-Wright, who joined the SMX team as
its Vice President of Client Success this year. With more than 13
years of experience, Mr. Buckle-Wright made his mark at Brink's
Global Services Limited, where he served as Director of Strategy
& Business Development, followed by a distinguished three-year
tenure as Senior Commercial Director. Mr. Buckle-Wright is an
accomplished global executive recognized for his expertise in
negotiations, operations management, sales, and business
development.
Together with Oliver
Buckle-Wright and Zeren
Browne, Jean-Philippe Bailly
will lead SMX in its global expansion efforts. As part of SMX's
comprehensive global growth strategy, these appointments underscore
the company's commitment to delivering cutting-edge solutions to
the fashion sustainability sector and beyond.
Follow us through our social channels @secmattersltd,
@smx.tech
About SMX
As global businesses face new and complex challenges relating to
carbon neutrality and meeting new governmental and regional
regulations and standards, SMX is able to offer players along
the value chain access to its marking, tracking, measuring and
digital platform technology to transition more successfully to a
low-carbon economy.
Forward-Looking Statements
The information in this press release includes "forward-looking
statements" within the meaning of the Private Securities Litigation
Reform Act of 1995. Forward-looking statements include, but are not
limited to, statements regarding expectations, hopes, beliefs,
intentions or strategies regarding the future. In addition, any
statements that refer to projections, forecasts or other
characterizations of future events or circumstances, including any
underlying assumptions, are forward-looking statements. The words
"anticipate," "believe," "contemplate," "continue," "could,"
"estimate," "expect," "forecast," "intends," "may," "will,"
"might," "plan," "possible," "potential," "predict," "project,"
"should," "would" and similar expressions may identify
forward-looking statements, but the absence of these words does not
mean that a statement is not forward-looking. Forward-looking
statements in this press release may include, for example: matters
relating to the Company's fight against abusive and possibly
illegal trading tactics against the Company's stock; successful
launch and implementation of SMX's joint projects with
manufacturers and other supply chain participants of steel, rubber
and other materials; changes in SMX's strategy, future operations,
financial position, estimated revenues and losses, projected costs,
prospects and plans; SMX's ability to develop and launch new
products and services, including its planned Plastic Cycle Token;
SMX's ability to successfully and efficiently integrate future
expansion plans and opportunities; SMX's ability to grow its
business in a cost-effective manner; SMX's product development
timeline and estimated research and development costs; the
implementation, market acceptance and success of SMX's business
model; developments and projections relating to SMX's competitors
and industry; and SMX's approach and goals with respect to
technology. These forward-looking statements are based on
information available as of the date of this press release, and
current expectations, forecasts and assumptions, and involve a
number of judgments, risks and uncertainties. Accordingly,
forward-looking statements should not be relied upon as
representing views as of any subsequent date, and no obligation is
undertaken to update forward-looking statements to reflect events
or circumstances after the date they were made, whether as a result
of new information, future events or otherwise, except as may be
required under applicable securities laws. As a result of a number
of known and unknown risks and uncertainties, actual results or
performance may be materially different from those expressed or
implied by these forward-looking statements. Some factors that
could cause actual results to differ include: the ability to
maintain the listing of the Company's shares on Nasdaq; changes in
applicable laws or regulations; any lingering effects of the
COVID-19 pandemic on SMX's business; the ability to implement
business plans, forecasts, and other expectations, and identify and
realize additional opportunities; the risk of downturns and the
possibility of rapid change in the highly competitive industry in
which SMX operates; the risk that SMX and its current and future
collaborators are unable to successfully develop and commercialize
SMX's products or services, or experience significant delays in
doing so; the risk that the Company may never achieve or sustain
profitability; the risk that the Company will need to raise
additional capital to execute its business plan, which may not be
available on acceptable terms or at all; the risk that the Company
experiences difficulties in managing its growth and expanding
operations; the risk that third-party suppliers and manufacturers
are not able to fully and timely meet their obligations; the risk
that SMX is unable to secure or protect its intellectual property;
the possibility that SMX may be adversely affected by other
economic, business, and/or competitive factors; and other risks and
uncertainties described in SMX's filings from time to time with the
Securities and Exchange Commission.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/smx-announces-the-appointment-of-jean-philippe-bailly-as-chief-operating-officer-for-its-fashion-sustainability-competence-centre-302016375.html
SOURCE SMX
