PHOENIX, May 24, 2017 /PRNewswire/ -- Boulder Canyon
Authentic Foods®, the nation's fastest-growing, minimally-processed
kettle chip brand1, continues to redefine the snack food
aisle by reimagining classic flavors using high quality, clean food
ingredients. The latest is an up-to-date take on the
traditional barbeque potato chip flavor called Coconut Oil
Mesquite Barbeque™, made with premium potatoes that are
kettle-cooked in small batches using better-for-you coconut
oil. The result is an extra crunchy, less oily snack
experience that features up to 30 percent less fat than traditional
potato chips and far fewer ingredients.
Boulder Canyon Coconut Oil Mesquite Barbeque chips arrive
in stores nationwide this month with a suggested retail price of
$3.49 per 5.25-ounce bag. The
tasty chips feature a perfect balance of sweet and smoky flavors
with just a hint of coconut
and a subtle mesquite finish.
The new Mesquite Barbeque joins Boulder's existing line
of potato chips kettle-cooked in coconut oil, including
Pineapple Habanero™ and Sea Salt varieties. In
addition, Boulder offers a wide selection of snacks cooked in
better-for-you olive, avocado, rice bran and sunflower oils.
"One of the foundational elements of the Boulder brand is the
use of premium and unique oils in our small batch, kettle-cooking
process," said Steve Sklar, senior
vice president marketing for Boulder Canyon Authentic Foods. "We
introduced a line of chips cooked in olive oil four years ago, and
that opened up an entirely different palette of flavors for
us. We built on that success with avocado, rice bran and
coconut varieties, and it's remarkable to see how well they've been
received by consumers. We expect fans of traditional BBQ flavors
will fall in love with these Mesquite Barbeque
chips."
Cooked in 100 percent coconut oil, the Mesquite Barbeque
kettle-cooked chips are gluten-free, Kosher-certified, Non-GMO and
contain no trans fats or cholesterol.
Boulder Canyon continues to push the boundaries of traditional
snack foods with a belief that real food ingredients taste better
than processed foods ever could.
Boulder Canyon® Foods is a member of the Inventure
Foods (NASDAQ: SNAK) family of Intensely Different™ specialty
brands. The Company's better-for-you and indulgent food brands
include Boulder Canyon Authentic Foods®, Jamba®,
Seattle's Best Coffee®,
Rader Farms®, T.G.I. Fridays®, Nathan's
Famous®, Vidalia
Brands® , Poore
Brothers®, Tato Skins®, Willamette Valley
Fruit Company™, Fresh Frozen™ and Bob's Texas
Style®. For further information about Inventure Foods,
please visit www.inventurefoods.com.
1. According to IRI US Foods week ending 12/25/16
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SOURCE Inventure Foods, Inc.