Del Taco Brings Bold New Flavors & Value to Crispy Chicken With Launch of New $1 Crispy Chicken Tacos and $5 Epic Burrito
03 Août 2020 - 3:00PM
Business Wire
Brand Strengthens Industry Leading Value Menu
with Four New Menu Items.
Del Taco Restaurants, Inc. (NASDAQ: TACO), the nation’s second
largest Mexican quick service restaurant* (MQSR), today announced
the addition of Crispy Chicken to its menu as a permanent protein
option expanding its menu of Mexican and American favorites served
at an outstanding value.
The addition of Crispy Chicken to Del Taco’s menu taps into
consumers growing desire for Crispy Chicken while providing an
infusion of bold new flavors and options for those tired of
sandwiches, nuggets and tenders served with the same expected
sauces.
Made from boneless chicken breast strips lightly breaded with a
golden brown coating, the product line includes a mix of Tacos, an
Epic Burrito and Chicken & Fries Box:
Crispy Chicken Taco- $1** Warm Flour Tortilla, Lettuce,
Crispy Chicken Strip, Ranch Sauce, Freshly Grated Cheddar
Cheese.
Habanero Crispy Chicken Taco- $1** Warm Flour Tortilla,
Lettuce, Crispy Chicken Strip, Creamy Habanero Sauce, Freshly
Grated Cheddar Cheese.
3pc. Crispy Chicken & Fries Box with choice of Dipping
Sauce- $4** Crinkle Cut Fries, 3 Crispy Chicken Strips, Dipping
Sauce: Ranch, Chipotle, Habanero or New Creamy Avocado Caesar.
Epic Crispy Chicken & Fresh Guac Burrito $5** Warm
Flour Tortilla, 3 Crispy Chicken Strips, New Creamy Avocado Caesar
Dressing, Crunchy Tortilla Strips, Fresh Lettuce Blend, Diced
Tomatoes, New Fresh Guacamole.
“Demand for Crispy Chicken continues to grow across QSR concepts
and we wanted to bring exciting new options for the Crispy Chicken
user through unique flavors and unbeatable value,” said Tim
Hackbardt, Del Taco’s Chief Marketing Officer. “Crispy Chicken
Tacos for $1 each or a $5 Epic Burrito with Crispy Chicken, Fresh
Guacamole and Creamy Avocado Caesar Dressing are great examples of
new options we’ll offer guests from our Drive-Thru’s and delivered
to their homes.”
ADDITIONS TO THE DEL’$ DOLLAR DEAL$™ MENU
The Crispy Chicken Taco and Habanero Crispy Chicken Taco are new
additions to the Del’$ Dollar Deal’$ Menu. Introduced in January
2020 this is the first update to the Del’$ Dollar Deal’$ Menu. Del
Taco maintains its commitment as the value leader in the QSR
category with an unbeatable combination of variety, fresh choices
and affordable prices.
In addition to the two Crispy Chicken Tacos, Del Taco added two
additional items to the Del’$ Dollar Deal$ Menu:
Mini Taco Salad Fresh Shredded Lettuce, Taco Meat,
Crunchy Tortilla Strips, Salsa Casera, Freshly Grated Cheddar
Cheese.
Caesar Chicken Roller Warm Flour Tortilla, Freshly
Grilled Chicken, New Creamy Avocado Caesar Dressing, Pepper Jack
Cheese.
*By number of units **Price and participation may vary
About Del Taco Restaurants, Inc.
Del Taco (NASDAQ: TACO) offers a unique variety of both Mexican
and American favorites such as burritos and fries, prepared fresh
in every restaurant's working kitchen with the value and
convenience of a drive-thru. Del Taco's menu items taste better
because they are made with quality ingredients like fresh grilled
chicken and carne asada steak, sliced avocado, freshly grated
cheddar cheese, slow-cooked beans made from scratch, and creamy
Queso Blanco.
The brand's campaign further communicates Del Taco's commitment
to providing guests with the best quality and value for their money
through cooking, chopping, shredding and grilling menu items from
scratch. Founded in 1964, today Del Taco serves more than three
million guests each week at its approximately 600 restaurants
across 15 states. For more information, visit www.deltaco.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20200803005218/en/
Noah Chillingworth Del Taco 949.462.7455
nchillingworth@deltaco.com
Del Taco Restaurants (NASDAQ:TACO)
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