Getty Images and Verizon to Award $20,000 Grant to Champion Disability Representation in the Workplace
05 Février 2025 - 3:00PM
Getty Images, a preeminent global visual content creator and
marketplace, in collaboration with Verizon and the National
Disability Leadership Alliance (NDLA), invites photographers and
videographers to reimagine how the disability community is
represented in professional settings. This global creative grant
offers $20,000 in funding to help talented creators rewrite the
narrative, showcasing the disability community as active, thriving
professionals, leaders, and innovators in the workplace.
Despite growing awareness of diversity in visual
media, the stories of people with disabilities in professional
roles remain underrepresented. Too often, visuals portray the
disability community in limited, domestic or familial contexts,
leaving a gap showcasing the vital contributions people with
disabilities bring to the workforce.
Research from Getty Images’ VisualGPS underscores
this need for change: finding that 2 out of 3 Americans believe
that seeing people with a range of abilities and personal
characteristics in media and advertising has a positive impact on
understanding one another. Unfortunately, 3 out of 4 visuals
feature people with disabilities in a healthcare setting rather
than at home or at work. This grant challenges creators to break
those stereotypes by celebrating the talent, determination, and
leadership of people within the disability community.
The grant builds on the success of The Disability
Collection, a partnership launched in 2018 between Getty Images,
Verizon and, the National Disability Leadership Alliance. The
collection has grown to include over 12,000 curated images and
videos devoted to portraying disabled people more authentically,
and accurately. This project seeks to unveil the extraordinary
diversity within the disability community, spotlighting the myriad
ways people exist and navigate their day-to-day lives.
“The global workforce has evolved significantly,
yet the stories of the disability community in professional roles
remain underrepresented,” said Dr. Rebecca Swift, Senior
Vice President of Creative at Getty Images. “This grant is
an opportunity for creators to challenge stereotypes and showcase
the vital contributions, leadership, and innovation that people
with disabilities bring to workplaces around the world.”
Recognizing the challenges faced by photographers
worldwide as they look to break into the commercial industry, the
Getty Images’ Creative Grant seeks to discover and nurture
creative talent while also alleviating some of the financial
hurdles they face to capture authentic content. The additional
monetary and promotional support from Verizon also ensures a
greater reach to potentially interested photographers.
“As a brand driven to power how you live, work, and
play, Verizon is thrilled to continue our ongoing collaboration
with Getty Images and the National Disability Leadership Alliance
through this timely and exciting creative grant,” said
Zachary Bastian, Manager, Strategic Alliances, Verizon.
“Since the Disability Collection began, it has built a community of
creatives, brands, and non-profit organizations. Navigating Work
Life represents a great opportunity to dive deep into people with
disabilities thriving in careers."
As one of the largest technology communications
companies in the world, Verizon is committed to fostering an
inclusive environment and to making our digital space accessible to
all. Through efforts like the Valuable 500, Verizon’s Disability
Advisory Board, and the Forward for Good Disability Innovation
Accelerator, Verizon invests in an accessible future.
Open to photographers and videographers globally,
and supported by Verizon, Disability in Focus: Navigating Work Life
is a one-time grant, awarding one recipient $10,000, one recipient
$7,000 and one recipient $3,000, as determined by an esteemed panel
of creative industry judges and disability activists. The grant
seeks diverse perspectives, with photographers and videographers
with living with a disability specifically encouraged to apply.
Shortlisted photography and video projects will be
judged by an esteemed panel including:
- Samantha
Tokita: Award-winning photographer
and 2024 grant winner
- Jen White
Johnson: Artist and activist
- Tom
Olin: Social documentarian
- Maria
Town: President and CEO, American
Association of People with Disabilities (AAPD)
- Fred
Moltz: Head of Accessibility,
Verizon
- Sarah
Foster: Senior Creative Content Manager,
Getty Images
Content creators are encouraged to apply
before March 7th, 2025, at which point the
application period will close. Recipients of the creative grant
will be announced during the week of April 28th,
2025.
To apply, photographers and videographers must
submit and adhere to the following:
- Links to existing portfolio of work
online
- The submission must include: a
200-500-word summary of the project proposal and an inspirational
mood board
- A short essay that outlines the
approach
- Proposals must be in English
- Submissions must be digital
Grant recipients are invited to license their
award-winning content through GettyImages.com, at a 100% royalty
rate for imagery created within their proposed project. Entrants
will also receive guidance and mentorship from one of
Getty Images’ award-winning Art Directors, as well as a
feature on Getty Images’ Creative Insights website, in
addition to promotion across relevant social channels. Please note,
this additional support is not a requirement of the Creative Grant
and is at the discretion of each recipient.
The Getty Images Creative Grants are a core
piece of the wider Getty Images Grants program, collectively
aimed at supporting the world’s photographic and photojournalism
community. Since the inception of the program in 2004, the company
has awarded in excess of US $2.6 million, furthering our commitment
to the craft of photography and bringing attention to important
stories that without funding, may otherwise remain unseen.
To apply,
visit: https://grants.gettyimages.com/en/grants/disability-navigating-work
Media Contact:Alex
Lazaroualex.lazarou@gettyimages.com
A photo accompanying this announcement is available
at
https://www.globenewswire.com/NewsRoom/AttachmentNg/ab21bf03-cf65-4944-99c1-badab5149fd6
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