HOBOKEN, N.J., Aug. 28, 2024 /PRNewswire/ -- Get ready for
a game-changing semester. Pearson (FTSE: PSON.L), the world's
lifelong learning company, has launched a suite of new AI-powered
higher education tools designed to make student learning and
studying more personalized. As college students seek simpler, more
efficient ways to study that consider their unique needs, Pearson's
AI tools create a frictionless study experience where students can
get the individualized help they need without leaving their
eTextbooks or study platforms. That's anywhere, anytime help, even
when professors are out of reach.
Available through Pearson+ Channels, the video feature in
Pearson's digital eTextbook subscription service, here are the new
tools to which students will have access to revolutionize their
learning this fall:
- Personalized study and exam prep: Take the guesswork out
of studying. Simply upload your syllabus, and the AI will generate
a custom learning plan tailored to your course schedule.
- Interactive video learning: Interruption encouraged! Not
understanding a concept while watching a video? You can now click
on the "ask a question" button to automatically pause the video.
The chat bot understands the material in the video and can answer
questions on those specific concepts. It's like raising your hand
to ask the video a question!
- Expanded AI study tools: Meet the ultimate study buddy.
Pearson's generative AI-powered tutor will help you get "unstuck"
with steps to solve problems, along with unique video content and
practice questions.
These AI features come in addition to Pearson's AI study tools
that are already available to more than 2 million students and
educators at more than 1,000 education institutions this
semester.
- Earlier this year, students received access to AI study tools
in Pearson's MyLab and Mastering study platforms with integrated
eTextbooks to provide personalized step-by-step guidance, content
summarization, and explanations for challenging concepts.
- This month, instructor AI tools have been added to select MyLab
and Mastering Pearson titles to help educators efficiently create
assignments that are personalized for their students.
Tony Prentice, Chief Product
Officer, said: "College students who are using AI tools to help
them understand complex topics are getting better grades. AI's role
in education is growing and it's encouraging to see more students
and faculty embrace the benefits of AI to unlock new ways to
personalize learning and teaching. It's clear the future of
education in not just on the horizon – it's here and we're
investing to provide a richer, more engaging experience for both
students and faculty."
Pearson's application of generative AI is backed by learning
scientists, vetted by subject matter experts, and based on content
from Pearson's library of higher education materials. Pearson is
committed to investing in the responsible application of AI to
advance product innovation and enhance the learning experience.
About Pearson
At Pearson, our purpose is simple: to help people realize the
life they imagine through learning. We believe that every learning
opportunity is a chance for a personal breakthrough. That's why our
c. 18,000 Pearson employees are committed to creating vibrant
and enriching learning experiences designed for real-life impact.
We are the world's lifelong learning company, serving customers in
nearly 200 countries with digital content, assessments,
qualifications, and data. For us, learning isn't just what we do.
It's who we are. Visit us at pearsonplc.com.
Media contact
dan.nelson@pearson.com
sami.miller@pearson.com
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