- Over 20 newly launched Plus features designed to help
businesses leverage the power of customer education to fuel their
growth and reduce customer churn
- New Learning Paths feature provides Plus customers with a
sophisticated solution for driving higher course completions in
their customer education programs
- Revenue from Thinkific Plus increased 38% in Q3 with a
fast-growing number of businesses leveraging customer education
programs
VANCOUVER, BC, Dec. 6, 2023
/CNW/ - Thinkific Labs Inc. ("Thinkific") (TSX: THNC),
a leading platform for creating, marketing, and selling online
learning products, today announced a suite of new features to
support business users on its fast-growth Thinkific Plus ("Plus")
platform.
Plus provides enterprises with a robust, highly-secure and
scalable learning management solution to educate, engage, and
retain customers. As detailed in its Q3 2023 earnings report,
strong product innovation and strategic investment focused on
platform growth have driven continued success, with Plus revenue
increasing 38% in the quarter.
The over 20 new tools launched on Thinkific Plus are focused on
helping businesses leverage the power of customer education to fuel
growth. Building on the ability to allow businesses to launch
quickly, the new tools make it easier for businesses to retain and
grow their customer base through enhancing 'learner' experiences.
By educating their customers at scale through online courses and
training programs, businesses can improve onboarding, product
familiarity, and support services.
The range of new features include:
- Advanced design tools enable the creation of
professional, sleek and easy to navigate websites without having to
hire a website designer.
- Advanced analytics provides a whole new group of
insights into your existing customers and helps you get ahead of
potential churn.
- New customer dashboard experiences featuring
Netflix™-style streaming designs with tracks and recommendations,
combined with new advanced search capabilities help drive increased
course purchases and sign ups.
- Customizable check out experiences improve customer
experiences and increase order values without the need for
designers or coding.
- Learning Paths allows Plus customers to provide
sophisticated learning pathways driving higher course completions
and learner engagement.
- Gamification tools and customizable course players use
advanced gamification techniques and streamlined user experiences
to increase completion rates.
Speaking to the expected impact of the new suite of
features, Thinkific's VP of Marketing, Christie Horsman commented, "We've seen
firsthand the transformative power of education as a growth tool
for both Creators and businesses. In the digital age, skillfully
educating customers can be a major differentiator for brands
boosting engagement and loyalty. Through Thinkific Plus, we're
providing a best-in-class platform, equipping businesses with tools
to fuel growth, boost customer engagement, and enhance retention by
harnessing the full potential of education."
Among a growing list of global corporations that use the
platform, Hootsuite, Keap, DataDog, and Chargebee already
successfully leverage Thinkific Plus to accelerate their customer
education efforts.
According to Markets and Markets research, the global Customer
Engagement Solutions Market size was valued at $19.3 billion in 2022 and is projected to reach
$32 billion by 2027, growing at a
CAGR (Compound Annual Growth Rate) of 10.8% from 2022 to 2027.
To learn more about Thinkific Plus and the latest features,
please visit www.thinkific.com/plus/
This news release includes forward-looking statements and
forward–looking information within the meaning of applicable
securities laws ("forward-looking statements"). Often, but not
always, forward–looking information can be identified by the use of
words such as "plans", "is expected", "expects", "scheduled",
"intends", "contemplates", "anticipates", "believes", "proposes" or
variations (including negative and grammatical variations) of such
words and phrases, or state that certain actions, events or results
"may", "could", "would", "might" or "will" be taken, occur or be
achieved. Forward-looking statements in this news release include
statements regarding the Company's introduction of new Plus
features designed to help businesses leverage Thinkific's Plus
platform for customer education to potentially enhance their
company's growth and reduce customer churn; the anticipated
benefits that these new features can have for our Plus customers
including their ability to quickly launch tools to increase learner
engagement, course completion rates, course purchases, sign-ups,
order values, brand differentiation and brand loyalty; the
Company's addressable markets for its solutions; capturing market
share; competitive advantage; advances in and expansion of the
Company's offered platform service; the development and success of
new products and services; expectations related to increased
adoption of Thinkific's platform and standalone products; and
expectations regarding revenue and the revenue generation potential
of Thinkific. Such statements and information are based on the
current expectations of Thinkific's management, and are based on
assumptions and subject to risks and uncertainties. Although
Thinkific's management believes that the assumptions underlying
these statements and information are reasonable, they may prove to
be incorrect. Except as required by applicable securities laws,
forward–looking statements and information speak only as of the
date on which they are made and Thinkific undertakes no obligation
to publicly update or revise any forward–looking statement or
information, whether as a result of new information, future events
or otherwise.
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SOURCE Thinkific Labs Inc.