By Will Feuer

 

Apple Inc. rolled out new features for its Apple Maps app that allow businesses to manage the information displayed about them in the app and encourage users to use the app for more than just directions.

Business owners can now directly manage their Apple Maps place card, including by adding and updating photos and logos, and presenting customers with special promotions through the app.

Customers will also be able to order food and make reservations directly from the Maps app, Apple said.

"Businesses can also provide customers with useful information by highlighting actions for them to take directly from the Maps place card, like ordering groceries via Instacart, making a hotel reservation through Booking.com, or reserving a spot for dinner with OpenTable, and more, with just a tap," Apple said.

Apple said it designed the new features with small businesses in mind.

 

Write to Will Feuer at Will.Feuer@wsj.com

 

(END) Dow Jones Newswires

January 11, 2023 10:50 ET (15:50 GMT)

Copyright (c) 2023 Dow Jones & Company, Inc.
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