Inspired by the singer, the limited-edition
coffee blend is now available for purchase exclusively on
Keurig.com, while supplies last
BURLINGTON, Mass. and FRISCO, Texas, June 7, 2024
/PRNewswire/ -- In celebration of National Donut Day, The
Original Donut Shop® Coffee today announced the debut of their
co-branded limited edition flavor, the Ballerini Blend, developed
in conjunction with Country Superstar Kelsea Ballerini.
Swirling with a buttery, creamy vanilla flavor, the Ballerini
Blend is unapologetically fun and delightfully delicious. Made just
for fans and inspired by the award-winning singer, the
limited-edition medium roast is Kelsea's go-to brew for an everyday
treat.
"Coffee is such a constant in my life, so it is really special
to release this blend with The Original Donut Shop," said
award-winning singer-songwriter Kelsea
Ballerini. "The Ballerini Blend is my crave-able comfort, my
morning must-have, and a mug full of vanilla-flavored goodness.
It's my taste of home when I'm on the road and my absolute favorite
way to treat myself. And now, it's yours to enjoy too!"
"This National Donut Day, we worked to bring forth a playful
blend that channeled Ballerini's flavorful passion points," said
Becky Opdyke, Senior Vice President,
Coffee Marketing at Keurig Dr Pepper. "We're thrilled to take this
partnership one step further with the release of the exclusive
Ballerini Blend and are looking forward to continuing to treat the
taste buds of our consumers!"
This coffee collaboration is the latest in a series of
collaborations between Ballerini and the brand. Most recently, the
brand launched its "Brew Some Ooh" campaign starring Ballerini. The
advertising celebrates the treat that is The Original Donut Shop
coffee, which tastes (and sounds) delicious. Watch here.
The brand and Ballerini will be co-hosting a brunch event in
Nashville, Friday, June 7. Fans will get first access to the
new brew and enjoy a live performance from the singer.
The Ballerini Blend is available for purchase exclusively on
Keurig.com, while supplies last. For every purchase of the
Ballerini Blend, at-home coffee drinkers will also get 50% off any
additional box of The Original Donut Shop® K-cup pods
only at Keurig.com.
About Kelsea Ballerini
Kelsea Ballerini has consistently
made history. With the release of her debut album, "The First
Time," she became the only female country artist to hit #1 with the
first three consecutive singles from a debut album. This
history-making feat earned her a Best New Artist Grammy nomination.
She has logged five back-to-back Top 10 entries on the Billboard
Top Country Albums chart, including the platinum-selling "The First
Time" (2015), gold-selling "Unapologetically" (2017), gold-selling
"kelsea" (2020), "ballerini" (2020) and "SUBJECT TO CHANGE" (2022).
With seven #1 singles and 32 certifications from the RIAA to date,
her catalog boasts a string of essential smashes.
Among dozens of accolades thus far, Ballerini has garnered four
Grammy nominations, won two ACM Awards, picked up two CMA Awards,
took home the iHeartRadio Music Awards honor for Best New Artist,
and received multiple career nominations from the ACM Awards,
American Music Awards, CMA Awards, CMT Awards and People's Choice
Awards.
Expanding her sphere of influence, Ballerini authored her first
original book of poetry, "Feel Your Way Through" (2021), and
Dolly Parton tapped her to star in
the audiobook of "Run, Rose, Run" (2022). This same year, the
multi-platinum country superstar was named the newest face of
Covergirl. She entered into a multi-year partnership and launched a
cosmetic collaboration with the brand in 2023.
Ballerini was inducted as a member of the famed Grand Ole Opry
in 2019. At the time, she notably became the Opry's youngest member
in its nearly 100-year history since being founded in
1925.
Ballerini's fourth album, "SUBJECT TO CHANGE," arrived in 2022.
The gold-certified first single, "HEARTFIRST," earned her a Grammy
nomination for Best Country Solo Performance. She went on to
surprise fans with the release of the intimate six-song "Rolling Up
the Welcome Mat" in 2023, which earned her a Grammy nomination for
Best Country Album. "Welcome Mat," along with an accompanying short
film written and directed by Ballerini, marks the multi-platinum
star's most intimate and honest work to date.
In 2023, she enjoyed a stint as special guest on Kenny Chesney's "I Go Back" Tour and wrapped the
sold-out third leg of her exclusive headlining "HEARTFIRST"
Tour.
Most recently, Ballerini earned three 2024 ACM Award
nominations, including Album of the Year for her revered "Rolling
Up the Welcome Mat (for Good)" as both artist and producer, as well
as Female Vocalist of the Year. Ballerini is set to serve as Coach
on Season 27 of NBC's The Voice, premiering in Spring
2025.
About Keurig Dr Pepper
Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company in
North America, with a portfolio of
more than 125 owned, licensed and partner brands and powerful
distribution capabilities to provide a beverage for every need,
anytime, anywhere. With annual revenue of approximately
$15 billion, we hold leadership
positions in beverage categories including soft drinks, coffee,
tea, water, juice and mixers, and have the #1 single serve coffee
brewing system in the U.S. and Canada. Our innovative partnership model
builds emerging growth platforms in categories such as premium
coffee, energy, sports hydration and ready-to-drink coffee. Our
brands include Keurig®, Dr Pepper®, Canada Dry®, Mott's®, A&W®,
Snapple®, Peñafiel®, 7UP®, Green Mountain Coffee Roasters®,
Clamato®, Core Hydration® and The Original Donut Shop®. Driven by a
purpose to Drink Well. Do Good., our 28,000 employees aim to
enhance the experience of every beverage occasion and to make a
positive impact for people, communities and the planet. For more
information, visit www.keurigdrpepper.com and follow us on
LinkedIn.
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SOURCE Keurig Dr Pepper