Airline renews distribution agreement and
deploys a set of Sabre leading solutions including Sabre's Dynamic
availability, Fares Manager and Fares Optimizer to improve
efficiency
SOUTHLAKE, Texas, Feb. 27,
2023 /PRNewswire/ -- Sabre Corporation (NASDAQ:
SABR), a leading software and technology provider powering the
global travel industry, and Royal Jordanian Airlines, the
national carrier of the Kingdom of Jordan, announced the renewal and expansion of
a long-term distribution and technology agreement to continue
to distribute the carrier's content through Sabre's global
distribution system (GDS) and to utilize Sabre's leading technology
to achieve its strategic goals.
Under the expanded agreement, Royal Jordanian will continue
distributing its content to the large network of travel agents and
corporations worldwide connected to Sabre's GDS. Furthermore, the
airline will be deploying a set of Sabre leading technology
including Sabre's Dynamic availability and Fares Manager and Fares
Optimizer. The adoption of these products can help Royal Jordanian
Airlines move toward a more flexible and modern environment, while
supporting its growth.
"We have ambitious plans to double our fleet and operations
within the coming 3-5 years and to position Royal Jordanian as the
carrier of choice connecting Jordan and Levant with the world," said
Karim Makhlouf, chief commercial
officer, Royal Jordanian. "Our extended technology
partnership with Sabre will help us deploy the most robust and
advanced technology to enable our growth plans, help us drive
profitability and improve our efficiency while staying on top of
today's ever-changing airline landscape. We are excited to continue
partnering with Sabre at this exciting time."
Dynamic Availability empowers airlines to gain better control of
their pricing position by leveraging shopping data, automating fare
changes, and enabling dynamic pricing capabilities to generate
recommendations that help drive incremental revenue opportunities.
Fares Manager and Fares Optimizer, on the other hand, brings
integrated end-to-end automation and intelligence to airline
pricing to increase analyst productivity and improve revenue
opportunities.
"As a key building block for personalized retailing, our dynamic
pricing engine enables airlines to optimize availability at scale
and unlock greater value by maximizing revenue," said Darren
Rickey, senior vice president, airline sales, Sabre Travel
Solutions. " We are thrilled to expand our long-standing
relationship with Royal Jordanian, one of the forward-thinking
airlines in the Middle East region
and help them deploy some of the industry-leading technology that
brings broader possibilities and insightful information about their
guests, so they can remain competitive and succeed in this
ever-evolving industry."
Sabre provides technology and consultancy services to more than
225 airlines, including most of the world's largest carriers.
Sabre's broad suite of flexible and scalable software solutions
allows airlines to operate how they want to and adapt their
business to changing needs and requirements. Most of the
world's largest carriers already use Sabre's technology to address
their biggest challenges - increasing revenue, minimizing costs and
providing an enhanced travel experience.
About Sabre Corporation
Sabre Corporation is a leading
software and technology company that powers the global travel
industry, serving a wide range of travel companies including
airlines, hoteliers, travel agencies and other suppliers. The
company provides retailing, distribution and fulfilment solutions
that help its customers operate more efficiently, drive revenue and
offer personalized traveller experiences. Through its leading
travel marketplace, Sabre connects travel suppliers with buyers
from around the globe. Sabre's technology platform manages more
than $260B worth of global travel
spend annually. Headquartered in Southlake, Texas, USA, Sabre serves customers
in more than 160 countries around the world. For more information
visit www.sabre.com.
About Royal Jordanian
Being the national carrier of Jordan and a leading
carrier in the region, Royal Jordanian's vision is to
connect Jordan and the Levant with the world. From its
hub at Queen Alia International Airport, RJ operates a fleet
of 25 comfortable aircraft to reach 44 direct destinations and some
of 1,000 cities in more than 150 countries through our airline
partners in the oneworld airline alliance. The fleet comprises of
Boeing 787s, A320s, A321s, A319s and Embraer regional
jets.
Royal Jordanian also offers a wide range of complimentary
services and amenities for travelers, including ample leg room and
generous food and beverage offerings. Our aircraft provide
state-of-the art in-flight entertainment with audio-video on
demand, giving passengers a great choice of viewing material. We
are focused on providing an extensive travel network for our
passengers via Amman to Europe, the US
and Canada, North Africa and the Far East. For
further information, please visit www.rj.com.
SABR-F
Contacts
Media
Kristin Hays
kristin.hays@sabre.com
Heidi Castle
Heidi.castle@sabre.com
Investors
Brian Roberts
brian.roberts@sabre.com
sabre.investorrelations@sabre.com
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SOURCE Sabre Corporation