Smith & Nephew Introduces Industry's First Progressive Scan Autoclavable Camera
04 Mars 2004 - 2:35PM
PR Newswire (US)
Smith & Nephew Introduces Industry's First Progressive Scan
Autoclavable Camera ANDOVER, Massachusetts, March 4 /PRNewswire/ --
Smith & Nephew's (NYSE: SNN; LSE: SN) Endoscopy division today
announced the launch of a new camera system, including the medical
device industry's first progressive scan autoclavable camera for
use in endoscopic surgery. The camera system will be introduced
next week at the American Academy of Orthopaedic Surgeons' 71st
Annual Meeting in San Francisco. Progressive scan technology
provides a superior level of performance in how it displays images
-- similar to the quality of images displayed by high resolution
televisions in the consumer industry. While traditional interlaced
video utilises two separate visual fields, progressive scan camera
systems read and display images in one pass, or as one single
frame. Benefits of this technology over conventional camera systems
include: *Improvement in fine detail resolution *Elimination of
flicker, especially with low-motion and static images *Reduction in
fast motion artefacts, resulting in a smoother image "The benefits
of digital technologies in the operating room, particularly
progressive scan, will permanently and positively alter the way we
view and access surgical images," Dr. James R. Andrews, Alabama
Sports Medicine & Orthopaedic Centre, Birmingham, Ala. "The
ability to maintain intra-operative image clarity during surgical
procedures with Smith & Nephew's new progressive scan camera
can have added patient benefits as well, such as injury pathologies
that will be easier to identify and treat." The Smith & Nephew
Camera System consists of a wide range of autoclave and
non-autoclave options, includinginterlaced-compatible cameras and
control units for use in arthroscopic, laparoscopic, cystoscopic
and other endoscopic procedures. It is also configured to be
compatible with the recently launched Smith & Nephew 640 Image
Management System, a surgical documentation system used to store,
access and distribute intra-operative patient reports, as well as
digital surgical video clips and still images. "In tandem with
Smith & Nephew's 640 Image Management System, this camera
system has the ability to visualize and capture still and video
images with clear and full resolution," added Dr. Andrews. "This
not only will have unprecedented application during surgical
procedures, but it also will provide a precise visual record of
each patient's treatment history." "The use of breakthrough and
emerging technologies is at the forefront of our product
development process," said Jim Taylor, president, Smith &
Nephew Endoscopy. "We are thrilled with the innovation of the new
camerasystem that we are introducing to the surgeon community and
in particular, the benefits it will enable our customers to bring
to their patients." The Camera System was designed for a wide range
of demanding applications across multi-specialties including
procedure-specific image quality, customer- programmable procedure
settings, digital zoom, surgical image and video management. The
new system can also be used with a variety of endoscopes. About
Smith & Nephew: Smith & Nephew (NYSE: SNN, LSE: SN)
(www.smith-nephew.com) is one of the world's leading medical
devices companies, specialising in Orthopaedics, Endoscopy and
Advanced Wound Management. Smith & Nephew ranks as the global
leader in arthroscopy and advanced wound management and is the
fastest growing full-line orthopaedics company in the world. Smith
& Nephew is dedicated to helping improve people's lives. The
company prides itself in the strength of its relationships with its
surgeon and healthcare professional customers, with whom its name
is synonymous with the highest standards of performance, innovation
and trust. The company has over 7,500 employees and operates in 32
countries around the world, generating sales of US$1.9 billion.
This press release contains forward-looking statements. The company
wishes to caution the reader that actual results may differ from
those discussed in the forward-looking statements and may be
adversely affected by, among other things, risksassociated with new
product development and commercialisation, clinical trials,
intellectual property, regulatory approvals, competitive offerings,
the company's overall business strategy and other factors. Contact:
Joe Metzger Smith & Nephew Endoscopy +1 (978) 749-1330
DATASOURCE: Smith & Nephew CONTACT: Joe Metzger of Smith &
Nephew Endoscopy, +1-978-749-1330, FCMN Contact:
jan.perry@smith-nephew.com, Web site: www.smith-nephew.com, (SNN)
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