DUBAI, UAE, Feb. 27,
2025 /PRNewswire/ -- ZEEKR, the premium electric
mobility brand, and AW Rostamani Group (AWR), a trailblazer in
automotive innovation, joined forces to make the annual
American University of Sharjah (AUS) Alumni Reunion a night to
remember. Held on January 18 and
graced by the esteemed presence of Her Excellency Sheikha Bodour
bint Sultan Al Qasimi, President of
AUS, the event became a shining celebration of sustainability,
innovation and community.
The highlight of the evening was the 'Best Sustainable Idea of
the Year' competition by ZEEKR and AW Rostamani Group, a bold
initiative inviting AUS alumni to unleash their creativity and
present innovative business models for a greener, more sustainable
future. Amidst excitement and anticipation, the winner, Sara
Llalla, an alumna from the AUS College of Architecture, Art and
Design, was awarded a ZEEKR X, the brand's cutting-edge compact
electric SUV renowned for its futuristic design and advanced
technology.
This initiative further aligns with the UAE's Vision 2031,
emphasising sustainability, innovation, and a diversified economy
driven by cutting-edge technology. By collaborating with
forward-thinking entities like AUS, ZEEKR is proud to contribute to
the nation's ambition of becoming a global leader in smart and
sustainable mobility.
Towards the end of the event, ZEEKR was honoured as a Smart
Mobility Partner. This recognition, bestowed by AUS — recognized by
the 2025 QS World University Rankings as the UAE's top
university in environmental sustainability, highlighted ZEEKR's
ongoing commitment to inspiring change, driving innovation, and
empowering the brightest minds to lead more sustainable
lifestyles.
Roberto Colucci, Director of
Electric Mobility at ZEEKR AWR, also stated: "At AW Rostamani
Group, we are committed to embracing sustainability initiatives
that contribute to a greener future. Partnering with American University of Sharjah reflects our belief in supporting
exceptional talent and empowering the next generation to
drive positive change. Awarding the ZEEKR X is a testament to
this support, recognizing innovative ideas and solutions while
reinforcing the importance of sustainable transportation. Through
collaborations like this, we aim to inspire innovation and nurture
forward-thinking ideas that shape a more sustainable tomorrow."
Cannon Wang, Regional Managing Director, ZEEKR Middle East
& Africa, commented: "At
ZEEKR, our mission goes beyond delivering premium electric vehicles
— it's about fostering a culture of innovation and sustainability
that drives meaningful change. By collaborating with institutions
like the American University of
Sharjah and our partners AW
Rostamani Group, we are empowering bright minds to reimagine what's
possible for a greener, smarter future.
Together, we are driving impactful initiatives that not only
align with the UAE's Vision 2031 but also inspire communities to
embrace sustainable lifestyles through smart and forward-thinking
mobility solutions."
Dr. Tod Laursen, Chancellor of
AUS, remarked: "At AUS, we are deeply committed to fostering
innovation and sustainability, values that are integral to shaping
a brighter future. Collaborations like this with ZEEKR and AW
Rostamani Group are powerful reminders of what can be achieved when
forward-thinking organizations and our talented alumni come
together to inspire meaningful change. We congratulate the winner
for her innovative idea, which exemplifies the creative mindset
that defines the AUS community's contributions to a sustainable
future."
AW Rostamani Group and ZEEKR continue to champion
forward-thinking solutions for a greener future. From embracing
innovative technologies and responsible operational practices to
supporting community-based environmental initiatives, ZEEKR is
committed to meeting the evolving needs of customers and
communities through smart mobility.
To stay updated with ZEEKR's news and upcoming offers, please
follow www.instagram.com/uaezeekr or visit www.zeekr.ae.
About ZEEKR
Zeekr (NYSE: ZK) is the global premium electric mobility
technology brand from Geely Holding Group. Zeekr aims to create a
fully integrated user ecosystem with innovation as a standard. The
brand utilizes Sustainable Experience Architecture (SEA) and
includes its own battery technologies, battery management systems,
electric motor technologies, and electric vehicle supply chain.
Zeekr's value is equality, diversity, and sustainability. Its
ambition is to become a true mobility solution provider.
Zeekr operates its R&D center and design studios in
Ningbo, Hangzhou, and Shanghai in China and Gothenburg in Sweden, and boasts state-of-the-art facilities
and world-class expertise. Since Zeekr began delivering vehicles in
October 2021, the brand has delivered
over 300,000 vehicles to date, including the Zeekr 001, Zeekr 001
FR, Zeekr 009 MPV, and Zeekr X urban SUV. Zeekr has announced plans
to sell vehicles in European, Latin American, and other Asian
markets, and has an ambitious roll-out plan over the next 5 years
to satisfy the rapidly expanding global EV demand.
For more information visit: www.zeekr.ae or call
800ZEEKR.
About AW Rostamani (AWR) Group
AW Rostamani Group is a multi-sector, multi-market group and one
of the most progressive companies in the Middle East. With a legacy spanning over seven
decades, AWR Group employs 3,000 individuals, serving a diverse
customer base of over 155,000 individuals and 24,000
businesses. Its core verticals include mobility, real estate,
logistics, lifestyle, lighting solutions, travel, agritech, and
sustainable packaging.
More than just serving the present, AWR Group embraces
generation next. It builds purposeful businesses to enrich the
lives of every generation, striving to make a meaningful and
enduring impact on business, people, and the world. Built on a
bedrock of strong founding values, AWR Group continues to evolve
with the times and ahead of them, at work for a planet that
prospers.
For more information, please visit
https://www.awrostamani.com.
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