FORT LEE, N.J., Aug. 15, 2012 /PRNewswire/ -- Herborium
Group, Inc., (HBRM) www.herborium.com, a Botanical
Therapeutics® Company is excited to announce that a
distribution of Kamasutra™ Exotic Vodka with herbal formula
provided by Herborium, a pioneering specialty drink now available
for the first time in the US, has officially started with a first
wholesale order of 1000 cases.
"Such an immediate and large commercial interest is
unprecedented for a novelty product like Kamasutra™ Vodka,"
commented Dr. Agnes P. Olszewski,
CEO of Herborium. "After the product flew off the shelves
during extremely successful unveiling in a Super Buy-Rite in
New Jersey, we knew we have a
winner. This order however is a confirmation that the alcoholic
beverage industry also recognizes the great potential of this
product to become a serious player in a rapidly growing segment of
the $4 billion US market for flavor
vodka," added Olszewski.
Kamasutra™ Vodka is the first-ever alcoholic beverage creation
developed and endorsed by herbaceutical science and will appeal to
a wider segment of experimental, progressive adult beverage
drinkers.
The Social Media Marketing Campaign for Kamasutra™ Vodka
commences this week, on Friday, August
17th and it will also include a
co-promotion of Herbarium's proprietary Women and Men Sexual Health
formulas: Lasting Pleasure® and Lasting Power® to be launched in
the Fall of 2012.
"We are convinced that this is a first step in a direction of a
great success. Our short term and long term revenues
projections for Kamasutra™ Vodka and the sexual health
products are most encouraging and we expect them to have a
significant impact on the growth of the
company," Concluded Dr. Olszewski.
About Herborium Group, Inc.
Herborium Group, Inc., a Botanical Therapeutics® company,
focuses on developing, licensing, and marketing proprietary,
botanical based medicinal products to consumers and healthcare
professionals. The Company uses clinical validation to establish
and maintain a differential advantage. The company sells its
products in the US and Europe. For
more information, please visit www.herborium.com and
www.acnease.com
One of our most important responsibilities is to communicate
with shareholders in an open and direct manner. Comments are based
on current management expectations, and are considered
"forward-looking statements," generally preceded by words such as
"plans," "expects," "believes," "anticipates," or "intends." We
cannot promise future returns. Our statements reflect our best
judgment at the time, and we disclaim any obligation to update or
alter forward-looking statements as the result of new information
or future events. The Company urges investors to review the risks
and uncertainties contained within its filings with the OTC Markets
and/or Securities and Exchange Commission.
For more information please inquire:
Investorsrelations@herborium.com
SOURCE Herborium Group, Inc.