DatPiff.com, the authority in free mixtapes, and a wholly-owned operating company of Idle Media, Inc. (OTCBB:IDLM), today announced an increase in web traffic of approximately 24.8 million visits in the first quarter of 2010, an increase of 47.33% over the same period a year ago.

DatPiff.com’s unique visitors increase year-over-year from 4.5 million to approximately 7.4 million, or 63.94%. These findings, reported by Google Analytics, the leading enterprise-class web analytics solution that provides rich insights to website traffic and marketing effectiveness, confirm DatPiff.com’s growing market share. According to the report, year-over-year, DatPiff.com saw a 49.59% increase in pageviews, or 172,429,894, goal conversation increase of more than 300,000 visitors, over 200%.

“We are excited that DatPiff.com continues to solidify its role as the leading authority in free mixtapes,” said Marcus Frasier, President and CEO. The company’s incredible traffic growth greatly benefits our various partners and advertisers by exposing them to a larger targeted audience that will further their brand awareness."

With a library of over 70,000 mixtapes, 10,000 videos and Hip-Hop news from across the internet, Idle Media plans to leverage DatPiff.com’s growing momentum, ensure continued site growth and attract a larger audience as the company rolls out its branding and marketing initiative to actively pursue and generate new revenue through strategic partnerships and advertising affiliate programs.

Idle Media is a technology company that supplies a range of Internet and communications services.

Information in this press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Without limiting the foregoing, the words "believes," "anticipates," "plans," "expects" and similar expressions are intended to identify forward-looking statements. The forward-looking statements may include our future operations, financial condition and prospects and business strategies. These forward-looking statements are subject to certain risks and uncertainties that could cause our actual results to differ materially. Factors that could cause or contribute to such differences include, but are not limited to, those discussed in this press release or in other documents including those filed with the SEC. We undertake no obligation to revise or publicly release the results of any revision to these forward-looking statements. Given these risks and uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements.

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