ATG Named a Leader in B2C e-Commerce Platforms by Independent Research Firm

ATG (Art Technology Group, Inc., NASDAQ: ARTG), the premier provider of cross-channel commerce solutions, today announced it has been cited as a leader in the "The Forrester Wave™: B2C eCommerce Platforms, Q4 2010” report (October 2010). ATG was among the select companies that Forrester invited to participate in the independent evaluation, earning the highest score in the market presence category. The report states that ATG is one of the vendors that offers solid e-commerce capabilities, an ability to scale, and strong or very strong business management tools. ATG received additional acknowledgement for combining "a strong and well-rounded e-commerce feature set with an array of targeting, personalization, and customer interaction tools." The report also recognized that ATG continues to be a leader “as evidenced by the addition of more than 125 new customers in the past 12 months.”

In the 2010 Forrester Wave, ATG was ranked among the top scores in the following key areas:

Technology architecture
Customer management
Customer service
Product focus
Install base strength
e-commerce revenues

ATG’s leader position was based on Forrester’s evaluation of ATG Commerce 9.1, which is not the most current release of the product. ATG recently introduced ATG Commerce 10, the largest update to its commerce platform in ten years, which is expected to be generally available in December 2010. ATG Commerce 10 will include significant enhancements and new features designed to help merchants speed commerce implementations, rapidly launch new sites, and expand into new markets and channels.

"ATG has consistently made it a priority to provide commerce capabilities that empower merchants to maximize sales, leverage personalization, and create consistent, compelling customer experiences to drive growth across all channels," said Nina McIntyre, Chief Marketing Officer, ATG. "We believe our standing in the latest Forrester Wave report underscores our position as a clear market leader. We also believe the report reaffirms what hundreds of the world’s best brands already know, that ATG Commerce is the right platform for merchants looking to continually innovate and provide the best possible customer experience as a means to achieve key business objectives."

To view the complete "Forrester Wave: B2C eCommerce Platforms, Q4 2010" report, please visit: http://www.atg.com/forrester-ecommerce-wave/?refId=cowpatgweb. For more information about the new features in ATG Commerce 10, and the product's upcoming release, please see the complete announcement on ATG.com.

About ATG

ATG (Nasdaq: ARTG) provides the most advanced cross-channel commerce software and services to fuel the growth of the world's best brands. Offering the industry's leading commerce solution, ATG works in partnership with clients to drive sales via a personalized customer experience - unifying and optimizing interactions across the Web, contact center, mobile devices, social media, physical stores, and other key channels. Exclusively focused on online and cross-channel commerce, ATG is uniquely capable of powering the most innovative and successful commerce experiences, with results that outperform industry norms. ATG Commerce is the commerce platform and business user application solution top-rated by industry analysts for powering results-driven, personalized, and innovative e-commerce sites. ATG's platform-neutral optimization solutions for live help, lead performance, and product recommendations can be easily added to any Web site to quickly and measurably grow revenue, boost loyalty, and unlock profits and insight. ATG is headquartered in Cambridge, Massachusetts, with additional locations throughout North America and Europe. For more information, please visit http://www.atg.com.

© 2010 Art Technology Group, Inc. ATG and Art Technology Group are registered trademarks. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

This press release contains forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements involve known and unknown risks and uncertainties that may cause ATG's actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by such forward-looking statements. Important risk factors affecting ATG's business generally may be found in its periodic reports and registration statements filed with the Securities and Exchange Commission at www.sec.gov. The determination of when enhancements or upgrades to current products will be made available, if ever, remains ATG's sole discretion and the information contained in this announcement does not constitute a commitment to deliver an upgrade or enhancement to current products.

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