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'TXT Congrats 2 Jeff Burton' Campaign to Provide a Boost in the Chase for the Cup ATLANTA, Nov. 3 /PRNewswire/ -- What a season for Cingular driver Jeff Burton -- a win at Dover. Seven top five finishes. Nineteen top 10 finishes. Fifth in the driver standings for the Chase for the Cup with three races to go. Now Cingular customers have a chance to say "congratulations" to Burton and wish him well in his quest to win the Cup. Fans can send a personal text message to "JB31" (5-2-3-1) from their wireless phone with a congratulatory message for Burton until Nov. 30 in Cingular's "TXT Congrats 2 Jeff Burton" campaign. Burton will review all text messages received, and at the end of the season participating fans will get a response back from Burton. "This is an excellent way for us to allow our customers and employees to show their support for TEAM Cingular and Jeff Burton for a remarkable season," said Tim McGhee, director of national sponsorships for Cingular. "We've all been captivated by Jeff's run in the Chase for the Cup and are excited to have him behind the wheel of the No. 31 car. We anticipate a very strong response to this unique program." Cingular is looking to make history by creating the largest organized text message appreciation program in racing history. The "TXT Congrats 2 Jeff Burton" campaign kicked off prior to the Atlanta race, and continues through Champions Week in New York City when all 10 Chase for the Cup drivers will be honored. Fans can also use their Cingular handsets to get exclusive insight into Burton's Chase for the Cup. Cingular Video is featuring pre- and post-race video analysis from Burton and TEAM Cingular members after each race in the Chase. These in-depth race reviews and previews, filmed on location at the Richard Childress Racing team shop, are available each week. In addition, Cingular Video showcases special Inside RCR feature segments providing a behind-the-scenes look at TEAM Cingular. Cingular customers can access the Burton race reviews and previews and the Inside RCR features on their 3G handsets by launching Cingular Video and visiting the Richard Childress Racing option on the main Sports page of MEdia Net. Standard text message charges and MEdia Net data usage charges apply. ABOUT JEFF BURTON - Ranks fifth in the Cup point standings - One win, four poles, seven Top 5 finishes and 19 Top 10 finishes in 2006 - 18 career victories - Finished in the top-10 in the Cup point standings from 1997-2001 - 1994 NASCAR Cup Rookie-of-the-Year ABOUT CINGULAR WIRELESS Cingular Wireless is the largest wireless carrier in the United States, serving 58.7 million customers. Cingular, a joint venture between AT&T Inc. (NYSE:T) and BellSouth Corporation (NYSE:BLS), has the largest digital voice and data network in the nation -- the ALLOVER(TM) network -- and the largest mobile-to-mobile community of any national wireless carrier. Cingular is a leader in third generation wireless technology. Its 3G network is the first widely available service in the world to use HSDPA (High Speed Downlink Packet Access) technology. Cingular is the only U.S. wireless carrier to offer Rollover(R), the wireless plan that lets customers keep their unused monthly minutes. Details of the company are available at http://www.cingular.com/. Get Cingular Wireless press releases emailed to you automatically. Sign up at http://cingular.mediaroom.com/. DATASOURCE: Cingular Wireless CONTACT: Clay Owen of Cingular Wireless, +1-404-236-6153, or , or Bates Grainger of Career Sports & Entertainment, +1-770-955-1300, or Web site: http://www.cingular.com/ http://cingular.mediaroom.com/

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