Graham Media Group has been named one of Fast Company's Top 100
Best Workplaces for Innovators, securing the No. 50 spot on this
prestigious list. This recognition highlights Graham Media Group's
dedication to advancing media innovation and redefining local news
coverage through pioneering tools, strategic content hubs, and
direct community engagement.
DETROIT, Nov. 11,
2024 /PRNewswire-PRWeb/ -- Graham Media Group has
been named one of Fast Company's Top 100 Best Workplaces for
Innovators, securing the No. 50 spot on this prestigious list. This
recognition highlights Graham Media Group's dedication to advancing
media innovation and redefining local news coverage through
pioneering tools, strategic content hubs, and direct community
engagement.
Graham Media Group is dedicated to meeting
audiences where they are, transforming news into a more engaging
and accessible experience for all.
The 2024 Best Workplaces for Innovators list honors 100 winners
from diverse industries. Graham Media Group's inclusion reflects
its success in reshaping local news with a story-first approach
that ensures every piece of content is crafted with audience impact
in mind. Moving away from a traditional assignment-first model,
Graham Media Group has prioritized creating community-centered
content that resonates across all platforms, including linear
broadcast, streaming channel s, social media, and websites.
"At Graham Media Group, we're committed to making news more
accessible, relevant, and impactful for our audiences. Our audience
continues to seek local news and information, but it is more
difficult to find in the current media landscape," said
Stephanie Slagle, VP and Chief
Innovation Officer. "We must innovate to reach our audience and
remain the passionate local voice. Fast Company recognizes this
effort and how important innovation is to this company."
Graham Media Group's notable innovations include:
- Innovative Livestreaming Tools: New platforms developed by
Graham Media Group streamline and expand live streaming
capabilities, making it easier to cover local events in real-time.
This includes high school sports, a key focus for hyperlocal
engagement that brings families and communities closer
together.
- Content Centers and Managers of Content and Coverage (MCCs):
New content centers across all Graham Media Group stations have
evolved from a traditional assignment desk to a strategic hub for
planning and creating impactful stories. With MCCs guiding the
editorial process, content is chosen and crafted holistically
focused on audience relevance, ensuring stories engage viewers on
digital, linear, and other platforms. By integrating process
language, MCCs clear each story's relevance, driving meaningful
impact across the community.
- Real-Time Community Impact: Graham Media Group's team goes
beyond simply reporting the news—they actively solve problems and
support communities. For instance, at WKMG News 6 &
ClickOrlando.com, the "Getting Results" initiative led to a
breakthrough moment when anchor Matt
Austin mobilized the newsroom to help a mother and daughter
displaced due to hurricane damage. Within hours, through real-time
reporting and collaboration with local groups, the family received
crucial assistance, from roof repairs to groceries. This effort
demonstrated how rapid-response, community-driven reporting can
make a tangible difference.
- Community Help Desk: Graham Media Group recognizes the
importance of community feedback and launched the Community Help
Desk as part of its broader innovation strategy. This initiative
actively engages community members, gathers insights, and ensures
news coverage reflects local voices. It's part of the first phase
of a more significant effort to reinvent local news distribution in
today's disrupted media landscape.
Innovation is central to everything at Graham Media Group's
newsrooms. Graham Media Group continuously evolves its approach to
better serve communities, from using AI to deliver weather coverage
to more people in more places to creating interactive, live moments
across broadcasts and digital platforms. Graham Media Group is
dedicated to meeting audiences where they are, transforming news
into a more engaging and accessible experience for all.
"Innovation is a global priority that cuts across all
industries, and this year's list reflects that diversity," says
Brendan Vaughan, editor-in-chief of
Fast Company. "The top ten features companies headquartered around
the world, representing technology, advertising, finance, biotech,
pharmaceuticals, e-commerce, and nonprofit sectors."
To see the complete list, visit Fast Company's website.
Fast Company's Best Workplaces for Innovators issue (Fall 2024)
is available online now, with the print issue on newsstands
starting September 17, 2024. Join the
conversation using #FCBestWorkplaces.
About Graham Media Group
Graham Media Group is the authentic, local voice passionately
informing and celebrating our communities. Comprising seven local
media powerhouses—KPRC (Houston),
WDIV (Detroit), WSLS (Roanoke), KSAT (San
Antonio), WKMG (Orlando),
WJXT (Jacksonville), and WCWJ
(Jacksonville)—plus Graham
Digital, Omne, and Social News Desk, we deliver local news,
programming, advertising solutions, and digital media tools across
television, online, mobile, streaming, podcasts, and audio devices.
Our dynamic, local brands extend well beyond traditional broadcast
television, helping to inform, celebrate, and knit together the
communities we serve. Headquartered in Detroit, Graham Media Group is a subsidiary of
Graham Holdings Company (NYSE: GHC).
Media Contact
Michael Newman, Graham Media
Group, 1 2489835222, mnewman@grahammedia.com,
https://www.grahammedia.com
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