New Frontier Healthcare’s United Family Healthcare Tops Ding Xiang Yuan 2019 Top 100 Hospital Brands List; Beijing United F...
07 Juillet 2020 - 2:30PM
Business Wire
New Frontier Health Corporation (“NFH” or “the Company”) (NYSE:
NFH), operator of the premium healthcare services provider United
Family Healthcare (“United Family” or “UFH”), today announced that
five of its hospitals have been ranked in the top 50 of the Ding
Xiang Yuan (“DXY”) 2019 Top 100 Hospital Brands List, which is
widely regarded as the “Oscars” of the Chinese healthcare service
industry. Beijing United Family Hospital, Guangzhou United Family
Hospital, and Shanghai Puxi United Family Hospital have been ranked
first, fourth, and sixth, respectively.
Established on July 23, 2000, DXY is currently the largest and
most influential online community for physicians, healthcare
professionals, pharmacies, and facilities. Its Top 100 Hospital
Brands List has served as a benchmark for the hospital and
healthcare industry in China since it first launched in 2015.
According to DXY, selection to the list is based on five brand
recognition criteria; in 2019, these included the WeChat Index,
Weibo Index, Search Index, Official Website Index, and Public
Opinion Index. More than 6,000 medical institutions were considered
for the list.
Even though the ranking is based on the performance of
healthcare institutions in 2019, it reflects these institutions’
efforts and achievements over several years. Government policies
have also supported the industry, but the development of a
healthcare brand is a long and complicated process because the
basis of a healthcare brand is quality of care and service
capability. Both require the test of time.
The Covid-19 outbreak in the first half of 2020 is a touchstone
that tested healthcare institutions’ abilities to respond to major
health events and revealed the true capacity of these brands. The
responses of both its management and medical teams were exemplary
of United Family’s brand values.
Even in the midst of the outbreak, seven United Family hospitals
and more than 10 of its clinics continued to provide uninterrupted
general outpatient and inpatient services, including 24/7 emergency
and ICU services. In addition, Beijing United Family Hospital
became a government designated fever clinic.
With rich experience in pandemic response, United Family swiftly
adjusted its treatment workflow under the supervision and guidance
of local health commissions. Patient/staff flow, airflow, and the
flow of supplies were strictly separated, while measures such as
patient isolation and body temperature monitoring were taken to
prevent cross-contamination and infection. UFH has reported zero
patient and staff infections to date.
Since the reopening of many cities across China, a number of
United Family facilities have been appointed by local health
bureaus as designated Covid-19 sample collection and analysis
locations. The facilities have been providing individual and group
testing services to numerous corporates, schools, and embassies.
Since the beginning of the outbreak, more than ten thousand people
have been tested by United Family.
Besides strengthening the offline medical service quality,
United Family has become an innovator by leveraging its
cutting-edge digital platform. During the pandemic, United Family
activated its online consultation services, which has laid down the
foundations of an online-to-offline integrated healthcare services
experience. United Family has consulted with more than 5,000
customers online and held over 300 healthcare seminars across
social media platforms, accumulating over 14 million views.
United Family’s exploration of the online health services date
back as early as 2010. United Family first established Weibo
accounts and cultivated a group of doctors as key-opinion-leaders
to bring healthcare education programs to Weibo. In 2013, United
Family started its Wechat accounts. Today, there are more than
700,000 followers on United Family’s collective Wechat accounts. In
2015, United Family established its presence on Tmall and its
venture into e-commerce. During the 618 promotion campaign in 2020,
United Family initiated its first “CEO live broadcast,” which set a
record for the highest total transaction amount under the
healthcare category on Taobao.
"With the stabilization of the pandemic, United Family's patient
volumes have started to recover since March. As of mid-May, our
business has returned to the level of the same period last year. We
are encouraged by the fact that outpatient volume of Chinese
customers has actually grown since then. The United Family brand
has remained resilient during this trying period," said Mr. Carl
Wu, Chairman of Executive Committee of New Frontier Healthcare
Corporation, the parent company of United Family.
"United Family Hospitals will internalize the experience of our
pandemic response and make the necessary adjustments to be ready
for the next wave," said Ms. Roberta Lipson, CEO of New Frontier
Healthcare Corporation and founder of United Family. "At the same
time,” she added, “we are accelerating the effort to digitize our
services so that we can continue to serve our patients in spite of
the pandemic."
About New Frontier Health Corporation
New Frontier Health Corporation (NYSE: NFH) is the operator of
United Family Healthcare (UFH), a leading private healthcare
provider offering comprehensive premium healthcare services in
China through a network of private hospitals and affiliated
ambulatory clinics. UFH currently has nine hospitals in operation
or under construction in all four 1st tier cities and selected 2nd
tier cities. Additional information may be found at
www.nfh.com.cn.
Source: New Frontier Health Corporation
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version on businesswire.com: https://www.businesswire.com/news/home/20200707005345/en/
Media Wenjing Liu Tel: +86-186-1151-5796 Email:
liu.wenjing@ufh.com.cn
Investors Harry Chang Tel: +852-9822-1806 Email:
harry@new-frontier.com
ICR, LLC William Zima / Rose Zu Tel: +1-203-682-8200 Email:
bill.zima@icrinc.com / rose.zu@icrinc.com
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