CNN Extends Availability of Planet in Peril to the iTunes Store, Netflix, Amazon.com
22 Octobre 2007 - 11:27PM
PR Newswire (US)
Unprecedented Multi-platform Offerings Timed with Worldwide
Television Debut of High-Definition Documentary ATLANTA, Oct. 22
/PRNewswire/ -- CNN Worldwide will make Planet in Peril, its
sweeping four-hour investigation about threats to the world's
environment, available in its entirety through other platforms and
services including the iTunes Store, Netflix and Amazon.com.
"Planet in Peril is essential viewing for anyone who cares about
the environment," said Jon Klein, president of CNN/U.S. "To treat
Planet in Peril as the groundbreaking documentary that it is, we
felt compelled to make this investigation as available as possible
in as many formats as possible." In addition to airing over two
nights on Tuesday, Oct. 23, and Wednesday, Oct. 24, on CNN/U.S.
from 9 p.m. to 11 p.m. (ET/PT) and CNN International elsewhere in
the world, Planet in Peril, filmed in a high-definition format,
will be available through: -- iTunes as downloadable video for
$1.99 per episode at http://www.itunes.com/. Each episode will be
available the day after its airing - the first episode on
Wednesday, Oct. 24, and the second episode on Thursday, Oct. 25; --
Netflix as a rental DVD. Netflix subscribers are able to place
rental requests now for Planet in Peril with delivery scheduled
after the program's debut on CNN/U.S.; -- Amazon.com as a DVD.
Visitors to http://www.amazon.com/planetinperil can place
pre-orders today for the Planet in Peril DVD set in standard
definition (SD) for $29.95, with delivery scheduled after the
program's debut. CreateSpace, part of the Amazon.com, Inc. group of
companies and an inventory free on-demand publisher for DVD, HD
DVD, digital content, CDs and books, will fulfill orders for each
Planet in Peril DVD set; -- Sprint cell phone users through CNN
Mobile Live available on Sprint TV. Users will be able to watch the
live broadcast of Planet in Peril on Tuesday, Oct. 23, and
Wednesday, Oct. 24, on CNN Mobile Live from 9 p.m. to 11 p.m.
(ET/PT); and -- Video-on-demand through cable providers. Planet in
Peril has been made available for television on-demand platforms.
Viewers should check their On Demand guides for availability. CNN
on Sunday, Oct. 21, offered exclusive, advance screenings of a 40-
minute excerpt of Planet in Peril at Apple Stores in New York City,
Los Angeles, Chicago, San Francisco and London. At the screenings,
representatives involved in the documentary's production, including
CNN anchor Anderson Cooper, CNN's chief medical correspondent Dr.
Sanjay Gupta and Animal Planet host and wildlife biologist Jeff
Corwin, and CNN producers and executives, were on hand to discuss
the making of this four-hour documentary filmed across four
continents and 13 countries. In addition to the broadcast of Planet
in Peril on CNN/U.S. and CNN International, special reporting
relating to the investigation is available across multiple CNN
Worldwide networks and platforms, including: -- Exclusive video
trailer for "Until the Day Is Done", the new song from R.E.M.,
matched to clips from CNN's Planet in Peril, available at
http://www.cnn.com/PlanetinPeril ; -- A special, investigative
section on CNN.com at http://www.cnn.com/PlanetinPeril, which
includes a 20-minute excerpt from the documentary; -- Anderson
Cooper 360 Daily Podcast, available for free on CNN.com and iTunes,
features pre-released packages from Planet in Peril; -- One-minute
special reports from a 20-part series anchored by Cooper for CNN
Radio affiliates; and -- A Planet in Peril viewing guide from CNN
Student News, providing parents and educators with a springboard
for discussing the documentary with students. For Planet in Peril,
Cooper, Gupta and Corwin will focus on four main issues that
threaten the planet and its inhabitants: climate change,
deforestation, species loss and overpopulation. Planet in Peril,
filmed across four continents and 13 countries, airs over two
nights on Tuesday, Oct. 23, and Wednesday, Oct. 24, from 9 p.m. to
11 p.m. (ET/PT) on CNN/U.S. and at other times on CNN
International. The debut of Planet in Peril, shot and produced
using state-of-the-art high-definition equipment, follows the
September launch of CNN-HD, the network's high-definition news
channel. Crews for Anderson Cooper 360, an in- depth, comprehensive
news program that takes a full 360-degree look at the world's
events, produced Planet in Peril. CNN Worldwide, a division of
Turner Broadcasting System, Inc., a Time Warner Company, is the
most trusted source for news and information. Its reach extends to
nine cable and satellite television networks; one private place-
based network; two radio networks; wireless devices around the
world; CNN Digital Network, the No. 1 network of news Web sites in
the United States; CNN Newsource, the world's most extensively
syndicated news service; and strategic international partnerships
within both television and the digital media. An online press kit
is available at
http://www.cnn.com/services/opk/planet.peril/index.html DATASOURCE:
CNN CONTACT: Jennifer Martin, +1-404-878-2175, Web site:
http://www.cnn.com/PlanetinPeril
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