7-Eleven(R) and Save the Children(R) Band Together
08 Février 2005 - 1:00PM
PR Newswire (US)
7-Eleven(R) and Save the Children(R) Band Together New Wristband to
Raise Funds for Mid- and Long-Term Tsunami Relief Efforts WESTPORT,
Conn., Feb. 8 /PRNewswire/ -- Save the Children(R) and 7-Eleven,
Inc. announced today they are launching a unique tsunami-relief
wristband that will be sold internationally, with one hundred
percent (100%) of the after-tax profits benefiting Save the
Children's Asian Earthquake/Tsunami Relief fund. The bright blue
wristband is different from other cause-related bands in that,
instead of words stamped into it, human figures link hands
completely around the band to graphically represent global help and
support. (Photo:
http://www.newscom.com/cgi-bin/prnh/20050208/NYTU150 ) 7-Eleven
will offer the wristband in participating stores in the United
States and Canada for $2.99, and in Australia, Mexico and Hong Kong
through its licensees. All after-tax profits from sales (at least
$2 per band) will support Save the Children's medium- and long-term
relief and reconstruction efforts in South Asia, which include a
focus on protecting children from exploitation and helping them
rebuild their lives. "Save the Children is honored to be joining
hands with 7-Eleven and its customers to benefit our work for the
most vulnerable of tsunami victims -- the children," said Charlie
MacCormack, president and CEO of Save the Children US. "The
awareness and support will help boost our efforts to rebuild their
lives." "Although the immediate response needs are being met, the
whole rebuilding process is still ahead," said 7-Eleven president
and CEO Jim Keyes. "Helping to protect the youngest victims and
restore their lives is an important issue for our customers, and
this wristband will allow them to show their support while raising
much-needed funds." The Save the Children wristbands are the third
component of 7-Eleven's tsunami relief efforts. Immediately after
the disaster, the company made a $500,000 donation to the American
Red Cross International Response Fund. On January 12, 7-Eleven
launched a canister campaign in participating U.S. and Canadian
stores, pledging an additional contribution of up to $500,000 to
match funds donated by its customers, employees, licensees and
franchisees. About 7-Eleven, Inc. 7-Eleven, Inc. is the premier
name and largest chain in the convenience retailing industry.
Headquartered in Dallas, Texas, 7-Eleven, Inc. operates or
franchises approximately 5,800 7-Eleven(R) stores in the United
States and Canada and licenses approximately 22,000 7-Eleven stores
in 17 other countries and U.S. territories throughout the world.
During 2004, 7-Eleven stores worldwide generated total sales of
more than $41 billion. Find out more online at
http://www.7-eleven.com/ . About Save the Children The
International Save the Children Alliance is the world's largest
independent global movement for children, with Save the Children
Member organizations in 27 countries and operational programs in
over 100. Save the Children provides both emergency relief and long
term development assistance, working closely with local partners
wherever possible. Save the Children also runs major programs to
protect the rights of children by bringing about sustainable and
equitable development. Through education and other activities we
aim to break the cycles of poverty and inequality. For further
information about Save the Children worldwide visit
http://www.savethechildren.net/ . Find out more about Save the
Children USA at http://www.savethechildren.org/ .
http://www.newscom.com/cgi-bin/prnh/20050208/NYTU150
http://photoarchive.ap.org/ DATASOURCE: 7-Eleven, Inc. CONTACT:
Media, Colleen Barton Sutton, Save the Children, +1-202-261-4694;
or Kevin Gardner, 7-Eleven, Inc., +1-214-828-7345 Web site:
http://www.7-eleven.com/ http://www.savethechildren.net/
http://www.savethechildren.org/
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