Japanese Division of Global Pharmaceutical Giant Speeds Integration of Daily Sales Data by 50 Percent With Informatica PowerCenter TOKYO, Oct. 10 /PRNewswire-FirstCall/ -- Informatica Corporation (NASDAQ: INFA), a leading provider of data integration software, today announced that Pfizer Japan has successfully implemented the Informatica PowerCenter data integration platform to power its enterprise-wide sales and field-activity data warehouse. Replacing a hand-coded development effort with PowerCenter software, Pfizer Japan can now more accurately track the activities of its pharmaceutical representatives and enhance their productivity, while substantially reducing business intelligence overhead and costs. "Using PowerCenter, we have reduced data integration processing times by 50 percent, which gives us more timely information for strategic analysis and enables us to handle higher volumes of complex data," said Toru Endo, director of information management group at Pfizer Japan's business technology division. "Informatica PowerCenter is providing us with ensured quality and faster time-to-insight when tracking and analyzing our sales performance." In production since August, Pfizer Japan's PowerCenter implementation currently processes more than three million daily transactions as it transforms and integrates sales data from wholesalers and other entities across Japan. Prior to PowerCenter, Pfizer Japan depended on the individual skills of developers to maintain the quality of its data integration processes. PowerCenter provides the company with an infrastructure for ensuring quality and maintainability, including a single repository for managing metadata. "Pfizer is a leading pharmaceutical company, with many of the world's best-known brands," said Takemi Hojo, country manager and representative director in Japan for Informatica. "We're pleased the company is expanding its global adoption of PowerCenter, with Pfizer Japan leveraging PowerCenter as its data integration platform of choice." Pfizer Japan's parent company, Pfizer Inc., has also implemented PowerCenter for data integration and movement across other global operations. Pfizer's research and development division has successfully deployed an enterprise-wide data warehouse for strategic sourcing analysis and financial consolidation using PowerCenter, leading to decreased global procurement costs and greater financial controls across the division. PowerCenter also provides the technology infrastructure for Pfizer's enterprise Integration Competency Center (ICC) located in San Diego, Calif., which helps accelerate the time-to-value and ensure the quality of new integration projects across the global organization. About Informatica Informatica Corporation is a leading provider of enterprise data integration software. Using Informatica products, companies can access, integrate, migrate and consolidate enterprise data across systems, processes and people to reduce complexity, ensure consistency and empower the business. More than 2,250 companies worldwide rely on Informatica for their end-to-end enterprise data integration needs. For more information, call 650-385-5000 (800-970-1179 in the U.S.), or visit http://www.informatica.com/. NOTE: Informatica and PowerCenter are trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners. DATASOURCE: Informatica Corporation CONTACT: Scott Pace of Informatica Corporation, +1-650-385-5389, or mobile, +1-650-868-9857 ; or Kerry Hall of Text 100, +1-415-593-8462, or mobile, +1-415-350-6615, or Web site: http://www.informatica.com/

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