SmileDirectClub Adds Innovative Sensitivity-Free Whitening Kit to Its Oral Care Portfolio
22 Février 2023 - 2:00PM
SmileDirectClub, Inc. (Nasdaq: SDC), the next generation oral care
company with the first medtech platform for teeth straightening,
today announced the addition of a new Sensitivity-Free Whitening
Kit to its innovative suite of premium, affordable oral care
products.
SmileDirectClub’s new whitening innovation
offers a powerful yet gentle solution that brightens teeth in just
10 minutes a day. The Sensitivity-Free Whitening Kit features a
new, ultra-gentle whitening formula that, when paired with the
patented 20-LED wireless accelerator light, whitens teeth up to
seven shades in just one week with low to no sensitivity**. The kit
also includes an Enamel Care Gel pen to help soothe and condition
teeth post-whitening, while also protecting against new stains and
extending results.
"As we continue our growth as a leader in the
oral care category, we are pleased to bring new products to the
market that answer our customers’ needs," said John Sheldon, Chief
Marketing Officer at SmileDirectClub. “With the launch of the
Sensitivity-Free Whitening Kit, we are offering our Wireless LED
Whitening Light, which utilizes advanced technology, along with a
unique, ultra-gentle formula that offers customers with tooth
sensitivity the benefit of whitening with comfort and ease.”
SmileDirectClub Sensitivity-Free Whitening Kit
($50) is now available at SmileDirectClub.com and in select
Walmart stores across the U.S. This new addition complements the
brand’s existing teeth whitening care product offerings, including
the Fast-Dissolving Whitening Strips, Wireless Kit, Stain Barrier,
Pro System Plus and their bestselling water flosser products.
Since launching in the U.S. in 2014,
SmileDirectClub has become one of the fastest growing medtech
companies and continues to be the leading telehealth platform for
orthodontia, serving more than 1.8 million customers.
SmileDirectClub is the only oral care brand that offers customers
an end-to-end solution to keep teeth straighter, brighter and
cleaner.
To learn more about SmileDirectClub’s new
product offerings and availability,
visit Shop.SmileDirectClub.com.
** Maximum results when used as directed.
Results may vary.
About
SmileDirectClub SmileDirectClub, Inc. (Nasdaq:
SDC) (“SmileDirectClub”) is an oral care company and creator of the
first medtech platform for teeth straightening. Through its
cutting-edge telehealth technology and vertically integrated model,
SmileDirectClub is revolutionizing the oral care industry.
SmileDirectClub’s mission is to democratize access to a smile each
and every person loves by making it affordable and convenient for
everyone. SmileDirectClub is headquartered in Nashville, Tennessee,
USA. For more information, please
visit SmileDirectClub.com.
Contact: SmileDirectClub Media
Relations: Press@SmileDirectClub.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/fbd522ce-c08e-42b9-b81a-b79971b6251c
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