DALLAS, Sept. 29, 2011 /PRNewswire/ -- PBS Holding Inc.
(PINKSHEETS: PBHG) announced today that the company has added new
management and board of directors.
The company has recently announced the launch of the new "De Vie
Sun" functional beverage product line and a North American road
show to promote the product. The management added industry legends
to its corporate board and management rosters. The Current Chairman
and CEO, Mr. Edward Vakser, will
resign and focus on the management and growth of Artfest
International, Inc. (ARTS), and the President/CEO duties will be
handled by Mr. Patrick J.
Bricker.
Mr. Bricker comes from a strong lineage of CEO and management
leaders and mentors. His father, William H.
Bricker was former Chairman/CEO of Diamond Shamrock, CEO of
LTV Corporation and Mr. Bricker, himself, was the CEO of CDC and
President/CEO of Living Without Limits and Primeworld Productions.
Recently, Mr. Bricker produced and directed several major
projects for PBS Holding Inc. Mr. Bricker's television and
production background, coupled with executive training from
SMU, an extensive career as an
entrepreneur, and a corporate executive provides a perfect
background to manage and lead such a diverse company as PBS Holding
Inc.
"Patrick has been a great consultant and mentor for several of
our divisions that we took public. PBS Holding and Tradestar are
just a few great examples of his contribution. He has assisted with
the UWFL as well as the Dallas Diamonds acquisitions. Our
anticipated growth and need for leadership is tremendously enhanced
by his ability to manage and help our company to grow," stated
Edward Vakser, CEO of Artfest
International Inc.
The company also has engaged Mr. Kent
Waldrep as a new Chairman. Mr. Waldrep has an extensive
executive and entrepreneurial background in sports and non-profit
foundations. His breakthrough research and funding with the Kent
Waldrep National Paralysis Foundation continues to help athletes
with their injuries and rehab. Mr. Waldrep will also become the new
commissioner for UWFL, which is owned by a sister company Tradestar
Resource Corporation, trading under TSRR. With him, Mr. Waldrep
brings a commitment to player safety to the UWFL and additional
contacts and knowledge as a Chair for the Grants Committee for the
College Football Assistance Fund Managed by the College Football
Coaches Association.
The PBS Holding Board will also add Kurt Spenkoch and
J. Derick Winfrey, an attorney at
law. These new additions will help the company create value to its
shareholders.
The company has released to its online distributors its new
branded Functional Beverage and Energy Drinks line; "De Vie Sun"
(pronounced; davi sun). The French translation for De Vie Sun is
"Healthy Life", and reflects the company's position to provide high
energy and healthy products to its celebrity and sports fan bases.
Mr. Bricker and PBS Holding Production staff recently completed a
new video featuring De Vie Sun manufacturing process and to
highlight the Nutritional and Health benefits of the product.
About Starfest Direct:
Starfest Direct is a direct sales company featuring an
aggressive compensation component for professional distributors in
network marketing. Using proprietary software and technology,
the Starfest Direct plan features a unique custom binary and
unilevel combination plan with additional lifestyle, team, and
executive bonuses.
About PBS Holding Inc.:
PBS Holding Inc. is a Publicly Trading Company trading on OTC
Markets under the symbol PBHG. The company is focused on growth by
mergers and acquisitions of technology, media, multimedia,
television, Film productions and content development. As a wholly
own subsidiary, Starfest Direct Inc is utilized for its high end
Direct Sales Technology Enterprise System. Starfest Direct is a
virtual product and services catalog system designed to facilitate
sales, membership accounting and maintenance
http://www.starfestdirect.com
Safe Harbor Statement -- This release includes forward-looking
statements within the meaning of Section 27A of the Securities Act
of 1933 and Section 27E of the Securities Act of 1934. Statements
contained in this release that are not historical facts may be
deemed to be forward-looking statements. Investors are cautioned
that forward-looking statements are inherently uncertain. Actual
performance and results may differ materially from that projected
or suggested herein due to certain risks and uncertainties
including, without limitation, ability to obtain financing and
regulatory and shareholder approvals for anticipated actions. Such
statements are based on management's current expectations and are
subject to certain factors, risks and uncertainties that may cause
actual results, events and performance to differ materially from
those referred to or implied by such statements. In addition,
actual or future results may differ materially from those
anticipated depending on a variety of factors, including continued
maintenance of favorable license arrangements, success of market
research identifying new product opportunities, successful
introduction of new products, continued product innovation, sales
and earnings growth, ability to attract and retain key personnel,
and general economic conditions affecting consumer spending.
Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the date hereof.
Artfest International, Inc., does not intend to update any of the
forward-looking statements after the date of this release to
conform these statements to actual results or to changes in its
expectations, except as may be required by law.
Contact Information: 1-800-687-3709
SOURCE PBS Holding Inc.
