TIDMYOU
RNS Number : 2243V
YouGov PLC
03 April 2023
3 April 2022
YouGov plc
("YouGov" or "the Group" or "the Company")
PDMR / PCA Dealings
YouGov, the international online research and data analytics
group, announces that it was notified of the following director and
PCA dealings in ordinary shares of 0.2p each ("Ordinary Shares") in
the Company.
On 31 March 2023, Stephen Shakespeare, Chief Executive Officer,
undertook the following transactions:
Mr. Shakespeare transferred a total of 3,344,000 Ordinary Shares
from his personal holding to each of his adult children,
Anna-Elizabeth Shakespeare and Hillary Shakespeare, neither of whom
are a PCA in relation to him, for nil consideration.
Additionally, Mr. Shakespeare sold 1,563,625 Ordinary Shares
from his personal holding to Shaers Limited, a family investment
company owned by Mr. Shakespeare and Rosamund Shakespeare, his
spouse. Both the sale of Ordinary Shares by Mr Shakespeare and the
purchase of Ordinary Shares by Shaers Limited were at a price of
950 pence per Ordinary Share.
Following these transactions, the aggregate holding of Mr.
Shakespeare and Persons Closely Associated with him is now
2,123,029 Ordinary Shares in the Company, representing
approximately 1.94% of the Company's issued share capital.
The information below, set out in accordance with the
requirements of the UK Market Abuse Regulation, provides further
detail on these transactions.
Enquiries
YouGov plc
Tilly Heald / Hannah Jethwani 020 7012 6000
FTI Consulting
Charles Palmer / Tom Blundell / Jemima Gurney 020 3727 1000
Numis Securities (NOMAD and Joint Broker)
Nick Westlake / Iqra Amin 020 7260 1000
Berenberg (Joint Broker)
Mark Whitmore / Richard Andrews / Alix Mecklenburg-Solodkoff 020 3207 7800
About YouGov
YouGov is an international online research data and analytics
technology group.
Our mission is to offer unparalleled insight into what the world
thinks.
Our innovative solutions help the world's most recognised
brands, media owners and agencies to plan, activate and track their
marketing activities better.
With operations in the UK, the Americas, Europe, the Middle
East, India and Asia Pacific, we have one of the world's largest
research networks.
At the core of our platform is an ever-growing source of
consumer data that has been amassed over our twenty years of
operation. We call it Living Data. All of our products and services
draw upon this detailed understanding of our 24+ million registered
panel members to deliver accurate, actionable consumer
insights.
As innovators and pioneers of online market research, we have a
strong reputation as a trusted source of accurate data and
insights. Testament to this, YouGov data is regularly referenced by
the global press, and we are the most quoted market research source
in the world.
YouGov. Living Consumer Intelligence.
For further information, visit business.yougov.com
DEALING NOTIFICATION FORM
FOR USE BY PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY AND
THEIR CLOSELY ASSOCIATED PERSONS
1. Details of the person discharging managerial responsibilities/person
closely associated
a) Name: Stephan Shakespeare
-------------------------------- --------------------------------------
2. Reason for the notification
------------------------------------------------------------------------
a) Position/status: Chief Executive Officer
-------------------------------- --------------------------------------
b) Initial notification/Amendment: Initial notification
-------------------------------- --------------------------------------
3. Details of the issuer, emission allowance market participant,
auction platform, auctioneer or auction monitor
------------------------------------------------------------------------
a) Name: YouGov plc
-------------------------------- --------------------------------------
b) LEI: 213800MZGBGCJIPOBB41
-------------------------------- --------------------------------------
4. Details of the transaction(s): section to be repeated for
(i) each type of instrument; (ii) each type of transaction;
(iii) each date; and (iv) each place where transactions have
been conducted
------------------------------------------------------------------------
a) Description of the
financial instrument, Ordinary Shares of 0.2p each
type of instrument: GB00B1VQ6H25
Identification code:
-------------------------------- --------------------------------------
b) Nature of the transaction: Transfer for nil consideration to two
family members, neither of whom are
a PCA in relation to him
-------------------------------- --------------------------------------
c) Price(s) and volume(s): Price(s) Volume(s)
Nil 6,688,000
----------
-------------------------------- --------------------------------------
d) Aggregated information:
* Aggregated volume: n/a
* Price:
-------------------------------- --------------------------------------
e) Date of the transaction: 31 March 2023
-------------------------------- --------------------------------------
f) Place of the transaction: London Stock Exchange [XLON]
-------------------------------- --------------------------------------
DEALING NOTIFICATION FORM
FOR USE BY PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY AND
THEIR CLOSELY ASSOCIATED PERSONS
5. Details of the person discharging managerial responsibilities/person
closely associated
a) Name: Stephan Shakespeare
------------------------------------ ---------------------------------
6. Reason for the notification
-----------------------------------------------------------------------
a) Position/status: Chief Executive Officer
------------------------------------ ---------------------------------
b) Initial notification/Amendment: Initial notification
------------------------------------ ---------------------------------
7. Details of the issuer, emission allowance market participant,
auction platform, auctioneer or auction monitor
-----------------------------------------------------------------------
a) Name: YouGov plc
------------------------------------ ---------------------------------
b) LEI: 213800MZGBGCJIPOBB41
------------------------------------ ---------------------------------
8. Details of the transaction(s): section to be repeated for
(i) each type of instrument; (ii) each type of transaction;
(iii) each date; and (iv) each place where transactions have
been conducted
-----------------------------------------------------------------------
a) Description of the
financial instrument, Ordinary Shares of 0.2p each
type of instrument: GB00B1VQ6H25
Identification code:
------------------------------------ ---------------------------------
b) Nature of the transaction: Sale of Ordinary Shares
------------------------------------ ---------------------------------
c) Price(s) and volume(s): Price(s) Volume(s)
GBP9.50 1,563,625
----------
------------------------------------ ---------------------------------
d) Aggregated information:
* Aggregated volume: n/a
* Price:
------------------------------------ ---------------------------------
e) Date of the transaction: 31 March 2023
------------------------------------ ---------------------------------
f) Place of the transaction: London Stock Exchange [XLON]
------------------------------------ ---------------------------------
DEALING NOTIFICATION FORM
FOR USE BY PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY AND
THEIR CLOSELY ASSOCIATED PERSONS
9. Details of the person discharging managerial responsibilities/person
closely associated
a) Name: Shaers Limited, a Shakespeare family
investment company in which Stephan
Shakespeare and his spouse, Rosamund
Shakespeare are each 50% shareholders
-------------------------------- ----------------------------------------------
10. Reason for the notification
--------------------------------------------------------------------------------
a) Position/status: Shaers Limited, a PCA of Stephan Shakespeare,
Chief Executive Officer
-------------------------------- ----------------------------------------------
b) Initial notification/Amendment: Initial notification
-------------------------------- ----------------------------------------------
11. Details of the issuer, emission allowance market participant,
auction platform, auctioneer or auction monitor
--------------------------------------------------------------------------------
a) Name: YouGov plc
-------------------------------- ----------------------------------------------
b) LEI: 213800MZGBGCJIPOBB41
-------------------------------- ----------------------------------------------
12. Details of the transaction(s): section to be repeated for
(i) each type of instrument; (ii) each type of transaction;
(iii) each date; and (iv) each place where transactions have
been conducted
--------------------------------------------------------------------------------
a) Description of the
financial instrument, Ordinary Shares of 0.2p each
type of instrument: GB00B1VQ6H25
Identification code:
-------------------------------- ----------------------------------------------
b) Nature of the transaction: Acquisition of Ordinary Shares
-------------------------------- ----------------------------------------------
c) Price(s) and volume(s): Price(s) Volume(s)
GBP9.50 1,563,625
----------
-------------------------------- ----------------------------------------------
d) Aggregated information:
* Aggregated volume: n/a
* Price:
-------------------------------- ----------------------------------------------
e) Date of the transaction: 31 March 2023
-------------------------------- ----------------------------------------------
f) Place of the transaction: London Stock Exchange [XLON]
-------------------------------- ----------------------------------------------
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END
DSHIJMFTMTIMBPJ
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