SOXX iShares Semiconductor ETF

Bell Ceremony to Celebrate Trading of iShares PHLX SOX Semiconductor Sector Index Fund

Interview Opportunity

ADVISORY, Oct. 14, 2010 (GLOBE NEWSWIRE) --

What: 

Darek Wojnar, Head of U.S. iShares Product Research and Development at BlackRock, will preside over the NASDAQ Opening Bell to celebrate the trading of iShares PHLX SOX Semiconductor Sector Index Fund (Nasdaq:SOXX).

Effective October 15, the iShares semiconductor fund will change the index it tracks to the PHLX Semiconductor Sector IndexSM (Nasdaq:SOX), making it the first unlevered exchange-traded fund (ETF) based on the PHLX Semiconductor Sector IndexSM (Nasdaq:SOX). With this change, the ETF will commence trading on the NASDAQ Stock Market® on October 15.

This ETF is designed to track the performance of the PHLX Semiconductor Sector Index, the most widely recognized benchmark investors use to track the semiconductor industry. The index is a known institutional benchmark and is the underlying index for 27 structured products, 3 ETFs, an index option and an ETF option.

Access to essential historical index data for NASDAQ OMX indexes can be accessed from a single source, NASDAQ OMX Global Index Watch. For additional information, please visit https://indexes.nasdaqomx.com/indexwatch.aspx.

Where:

NASDAQ MarketSite – 4 Times Square – 43rd & Broadway – Broadcast Studio

When:

Friday, October 15, 2010 at 9:15 a.m.- 9:30 a.m. ET     

Contact: Joseph J. Nelesen, Ph.D. Vice President BlackRock joseph.nelesen@blackrock.com 415-670-4989

NASDAQ MarketSite: Jolene Libretto (646) 441-5220 Jolene.Libretto@NASDAQOMX.com

Feed Information: The Opening Bell is available from 9:20 a.m. to 9:35 a.m. on AMC3/C22 87 degrees West DL freq.: 4140 vertical. The feed can also be found on Ascent fiber 1623. If you have any questions, please contact Jolene Libretto at (646) 441-5220.

Radio Feed: An audio transmission of the Opening Bell is also available from 9:20 a.m. to 9:35 a.m. on uplink IA6 C band / transponder 24, downlink frequency 4180 horizontal. The feed can be found on Ascent fiber 1623 as well.

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Webcast: A live webcast of the NASDAQ Opening Bell will be available at: http://www.nasdaq.com/about/marketsitetowervideo.asx

Photos: To obtain a hi-resolution photograph of the Market Open, please go to http://www.nasdaq.com/reference/marketsite_events.stm and click on the market open of your choice.

About NASDAQ OMX: The NASDAQ OMX Group, Inc. is the world's largest exchange company. It delivers trading, exchange technology and public company services across six continents, with more than 3,600 listed companies. NASDAQ OMX offers multiple capital raising solutions to companies around the globe, including its U.S. listings market, NASDAQ OMX Nordic, NASDAQ OMX Baltic, NASDAQ OMX First North, and the U.S. 144A sector. The company offers trading across multiple asset classes including equities, derivatives, debt, commodities, structured products and exchange-traded funds. NASDAQ OMX technology supports the operations of over 70 exchanges, clearing organizations and central securities depositories in more than 50 countries. NASDAQ OMX Nordic and NASDAQ OMX Baltic are not legal entities but describe the common offering from NASDAQ OMX exchanges in Helsinki, Copenhagen, Stockholm, Iceland, Tallinn, Riga, and Vilnius. For more information about NASDAQ OMX, visit http://www.nasdaqomx.com. *Please follow NASDAQ OMX on Facebook (http://www.facebook.com/pages/NASDAQ-OMX/108167527653) and Twitter (http://www.twitter.com/nasdaqomx).

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