Canlan Ice Sports Corp. Unveils New Customer Loyalty Program with Hockey Canada
02 Octobre 2012 - 1:00PM
PR Newswire (Canada)
- Over 60,000 registered players to receive rewards, exclusive
discounts and prizes- BURNABY, BC, Oct. 2, 2012 /CNW/ - Canlan Ice
Sports Corp. , industry-leading providers of recreational sports
and entertainment facilities across North America, today announced
the introduction of Club Hockey Canada to its Adult Safe
Hockey League (ASHL); a loyalty program in partnership with Hockey
Canada. Canlan's ASHL and Adult Safe Hockey Network (ASHN)
are the exclusive adult recreational hockey partner with Hockey
Canada. "Canlan's goal with its ASHL and ASHN has always been to
provide our customers with the best adult recreational hockey
experience in the marketplace; whether it's on or off the ice,"
said Joey St-Aubin, president and CEO of Canlan Ice Sports. "We
feel this program provides a tremendous opportunity for our
customers to not only get great discounts and special events
access, it also provides an opportunity for them to save money by
offsetting their league fees." This fall, more than 60,000
registered ASHL and ASHN players will receive their free welcome
kit and membership card. Once the card is activated online at
www.clubhockeycanada.ca, Club Hockey Canada members will receive
exclusive discounts, rewards and experiences from Hockey Canada and
its sponsors - leading national brands such as Lowe's, Esso, Bauer
and Nestle, to name a few. Members will also qualify for entry into
a contest to win an Ultimate Team Canada Experience, plus weekly
draw prizes. For ASHL players, an important added feature is a
portion of each purchase automatically going into a household PUCK
BUCKS account. PUCK BUCKS will be accumulated and made available
for redemption toward their next season's ASHL registration fees to
help players lower the cost of playing hockey. Every season, more
than 60,000 players along with officials take to the ice in the
Adult Safe Hockey League and leagues affiliated by the Adult Safe
Hockey Network. Club Hockey Canada will reward their participation
in Canada's game by cutting down on costs just by doing everyday
tasks, such as buying gas or dinner for the family. About Canlan
Canlan Ice Sports Corp is the North American leader in the
development, operations and ownership of multi-purpose recreation
and entertainment facilities. We are the largest private sector
owner and operator of recreational ice sports facilities in North
America and currently own and/or manage 20 facilities in Canada and
the United States with 63 surfaces including ice rinks and indoor
soccer fields as well as ball diamonds, beach volleyball courts,
outdoor soccer, curling and pool. Canlan Ice Sports Corp. is listed
on the Toronto Stock Exchange under the symbol "ICE." For
more information please visit www.icesports.com. Canlan Ice Sports
Corp. CONTACT: Canlan Ice Sports Corp.Michael F. GellardSenior Vice
President & CFO604 736-9152 TMX EquicomPhilip Dale416 815-0700
ext. 253pdale@equicomgroup.com
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