Stingray Partners with TikTok to bring TikTok Radio to millions of households across Canada and the United States
23 Février 2022 - 2:00PM
Stingray (TSX: RAY. A; RAY. B), a leading music, media, and
technology company, today announced a partnership with
TikTok, the leading destination for short-form
mobile video, to launch TikTok Radio. The collaboration will bring
TikTok’s top trending music and artists to Stingray’s ever-growing
audience across multiple platforms.
TikTok Radio, the highly anticipated audio music channel
launches on Stingray Music in millions of households across the
United States today, and in Canada tomorrow, on TV, web, and
mobile. Listeners will enjoy hearing music the TikTok community
loves, including viral hits, throwbacks, and songs from the next
generation of rising stars. To truly reflect the TikTok experience,
the channel will also feature trending sounds and introductions
from some of TikTok’s popular artists and creators. The curated
channel will be refreshed several times a week with songs from a
variety of TikTok charts like “Top of the Week,” “Top of the Year,”
and “Top New Songs.” In addition, a TikTok Radio playlist will be
available worldwide in the Air Canada In-Flight Entertainment
system.
Starting next month, viewers who have access to Stingray Music
Videos On Demand through the TV app, can also tune in to the TikTok
Radio playlist featuring music videos from songs that are currently
trending on TikTok. The service is widely distributed across most
TV providers in Canada and a variety of TV providers in the United
States.
Additionally, Canadian radio listeners will enjoy hearing “The
TikTok Trend” on The Stingray Hit List Countdown and “Katie &
Ed’s TikTok Pick” on The Night Show with Katie & Ed, two radio
shows that will feature tracks that are making waves on TikTok on a
weekly basis.
“Stingray has proven to be a must-have destination for music
fans who want to access all the music they love and discover
exciting new musical horizons,” said Mathieu Péloquin,
Senior Vice-President Marketing and Communications of
Stingray. “TikTok is undeniably influencing music trends
and pop culture. We are thrilled to be working with TikTok to bring
their groundbreaking content to our growing audiences. This
partnership shows our commitment to deliver new and innovative
content to our users.”
"TikTok Radio has been such a huge success, and we are excited
to be partnering with one of the leading music distributors in the
world to bring some of the top music, artists, creators and trends
to millions of households across Canada and the United
States," said Dan Page, Head of Global
Business Development, New Screens, TikTok. "TikTok is
redefining the way that fans discover and rediscover music, and
this collaboration with Stingray will allow more people to tap into
the culture and trends that start on our platform."
Music fans can tune in to TikTok Radio on the Stingray Music app
available for iOS and Android, Stingray Music web player, linear TV
channels and TV apps distributed across Canada and the United
States through TV providers such as Optimum and Suddenlink by
Altice, AT&T U-verse TV, Bell, Cogeco, Rogers, Shaw, and
Videotron.
About StingrayMontreal-based Stingray (TSX:
RAY.A; RAY.B) is a leading global music, media, and technology
company with over 1,000 employees worldwide. Stingray is a premium
provider of curated direct-to-consumer and B2B services, including
audio television channels, over 100 radio stations, SVOD content,
4K UHD television channels, FAST channels, karaoke products,
digital signage, in-store music, and music apps, which have been
downloaded over 160 million times. Stingray reaches 400 million
subscribers (or users) in 160 countries. For more information:
www.stingray.com
For more information, please contact:Frédérique GagnierPublic
Relations ManagerStingrayfgagnier@stingray.com1
514 664-1244, ext 2689
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