GAME Gamesquare Holdings Inc

Millennial Esports Corp. ("Millennial" or the "Company") (TSX VENTURE:GAME)(OTCQB:MLLLF), a mobile video game publisher focused on Esports and Racing, today announced that the Millennial Esports mobile racing game, Gear.Club, is being featured in live races for cash prizes at the company’s dedicated Esports venue in Las Vegas, thE Arena. Through this new initiative, which takes place every Thursday, Friday, and Saturday, Millennial Esports is offering gamers the chance to win up to $400 in cash, with select events offering up to $1250 to top performers.

Figure 1 - thE Arena

“With our new Cash Prize Races, winning money is as easy as going to thE Arena in downtown Las Vegas and racing with Gear.Club,” said Millennial Esports CEO, Alex Igelman. “This is an exciting opportunity for both long-time and new fans of Gear.Club to take their passion for racing to the next level in real competition.”

A photo accompanying this announcement is available at http://resource.globenewswire.com/Resource/Download/7657d70a-2847-4816-b993-2d105ecadd15

Using eight immersive live racing simulators, individuals race against friends and other racers on Millennial’s proprietary racing game title, Gear.Club. The unique never-before-seen competitive experience, played on Gear.Club Unlimited for Nintendo Switch, provides gamers with access to food and beverage services at thE Arena, Las Vegas’ original Esports venue, while offering the opportunity to win cash prizes.

"We opened our doors to the general public last week to an outstanding response,” said Andy Kuhlman, General Manager of thE Arena. “Racers became immersed in a one of a kind experience that only Millennial can provide."  

The April premiere of the Live Cash Races follows the March announcement that Gear.Club was one of the first games to integrate Amazon’s new GameOn online tournament service. Gear.Club is currently the only realistic racing game leveraging GameOn’s set of flexible API to build real-world prizing into their competitions. The GameOn daily competitions, detailed leaderboards, and real-world prizes fullfilled by Amazon provide Gear.Club with a unique tournament platform amongst Esports Racing games, while providing another example of Millennial’s successful implementation of a strategy to leverage a global competition model in bringing racing to the forefront of  Esports.

“Through a combination of this new Amazon service and our own cash prize tournaments, we can now offer Gear.Club Esports Racing competitions both for money and for real-world prizes fulfilled by Amazon,” said Mr. Igelman. “We are excited to provide our fans with a superior competitive mobile racing experience combined with the thrill of prizing. We expect this will drive even greater Gear.Club user engagement, more downloads, and in-game spending.”

Gear.Club Cash Prize Tournaments are taking place every Thursday - Saturday at 5:00 PM at thE Arena in downtown Las Vegas. To enter simply go down to thE Arena at 450 Fremont St, Las Vegas, NV 89101, USA and register!

About Millennial Esports Corp.Millennial Esports Corp. (MEC) is a vertically integrated mobile gaming publisher leading a revolution to fuse esports racing and professional motorsport through a global competition model. MEC is utilizing its gaming franchises and IP to engage millions of new players. Combined with its virtual and live tournament platforms, gaming analytics capability, and motorsport IP - including World’s Fastest Gamer - MEC is uniquely positioned to become the market leader in Esport Racing.  

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Media Contact:Gavin DavidsonDirector, Communication Strategy705.446.6630gavin.davidson@millennialesports.com
Investor Contacts:
Manish GrigoInvestor Relations416.569.3292manish.grigo@millennialesports.com	Alex IgelmanCEO and Director647.346.1888alex.igelman@millennialesports.com