SAN FRANCISCO, June 26, 2012 /PRNewswire/ -- Beginning this
Independence Day, SKYY® Vodka is
giving Texans a chance to give back to those who protect our
freedom 365 days a year. SKYY introduces the Lone Star
Limited Edition Bottle, designed to pay homage to the great
state of Texas and to help Texans
support our dedicated U.S. service men and women.
Beginning July 4th, Texans will
have the opportunity to give back to their returning troops by
purchasing the SKYY Vodka Lone Star Limited Edition Bottle at their
local liquor store. A portion of the proceeds from each bottle
purchased will benefit the Boot Campaign, a Texas-based charity dedicated to military
appreciation and veteran issues awareness, which boasts a roster of
Texas supporters like Pat Green, Troy
Aikman and Deborah Duncan.
Available for a limited time this summer only in Texas, the SKYY Vodka charity bottle is easy
to spot, as it proudly features the famous Lone Star of Texas on the brand's iconic cobalt blue
bottle.
"As an American-made vodka, we understand the importance of
giving back to those who protect our freedom day in and day out,"
said Jason Daniel, Brand Director,
SKYY Vodka. "The SKYY Vodka Lone
Star Limited Edition Bottle is a great opportunity for Texans to
help us provide funding to the Boot Campaign's efforts to make sure
our U.S. service men and women get the recognition, respect and
support they rightly deserve."
As part of the limited edition launch, SKYY mixologists have
created two refreshing Texas-inspired cocktails perfect for summer
sipping:
SKYY Vodka Lone Star-ita
Made especially for a pitcher
2 parts SKYY Vodka
1 part Lime Juice
Half part Agave Nectar
Mix ingredients in pitcher and add cucumber slices. Let it
sit for approximately 15-20 minutes, add ice and serve. If you
don't have time to let it steep then give the cucumbers a little
"muddle," add ice and serve in salt-rimmed martini
glass.
Texas Kick SKYY Gimlet
2 oz. SKYY Vodka
1 1/2 oz. Lime Juice
3/4 oz. Simple Syrup
3 dashes Tabasco
Shake all ingredients. Strain into a rocks glass with
ice.
The SKYY Vodka Lone Star Limited Edition Bottle can be found at
your local liquor store for a suggested retail price of 750 ml
($18.49). For more information, visit
http://www.facebook.com/SKYYVodka or Twitter: @SKYYVodka.
About Campari America
Campari America is a wholly owned subsidiary of Davide
Campari-Milano S.p.A. (Reuters CPRI.MI - Bloomberg CPR IM),
together with its affiliates Gruppo Campari. At the heart of
Campari America are two legends in the American spirits
industry. The first, Skyy Spirits, was founded in
San Francisco back in 1992 by the
entrepreneur who invented iconic SKYY Vodka. The second is
the world-famous Wild Turkey Distillery in Lawrenceburg, Kentucky, where they have been
making the world's finest whiskies since the 1800's. Both
companies were purchased by Davide Campari-Milano and together they
form Campari America, which has built a portfolio unrivaled in its
quality, innovation and style, making it a top choice among
distributors, retailers and consumers. Campari America
manages Gruppo Campari's portfolio in the US with such leading
brands as SKYY® Vodka, SKYY Infusions®, Campari®, Wild Turkey®
Straight Kentucky Bourbon, American Honey®, Russell's Reserve®,
Glen Grant® Single Malt Scotch Whisky, Cabo Wabo® Tequila, Espolon®
Tequila, Ouzo 12®, X-Rated® Fusion Liqueur®, Frangelico®, Cynar®,
Carolans Irish Cream®, Irish Mist® Liqueur, Sagatiba® Cachaca and
Jean-Marc XO Vodka®. Campari America is also the exclusive US
distributor of Bowmore® Islay Single Malt Scotch Whisky,
Auchentoshan® Lowland Single Malt Scotch Whisky, Glen Garioch®
Highland Single Malt Scotch Whisky, McClelland's® Single Malt
Scotch Whisky, Flor de Cana® Rum, Midori® Melon Liqueur, Hibiki®
Whisky, Hakushu® Single Malt Whisky, and The Yamazaki® Single Malt
Whisky.
Campari America is headquartered in San Francisco, California. More
information on the company can be found at www.campariamerica.com,
www.facebook.com/campariamerica, Twitter: @CampariAmerica and
www.camparigroup.com. Please enjoy Campari America brands
responsibly and in moderation.
About Gruppo Campari
Davide Campari-Milano S.p.A., together with its affiliates
("Gruppo Campari"), is a major player in the global beverage
sector, trading in over 190 nations around the world with a leading
position in the Italian and Brazilian markets and a strong presence
in the USA and Continental Europe.
The Group has an extensive portfolio that spans three business
segments: spirits, wines and soft drinks. In the spirits segment
its internationally renowned brands, such as Campari, Carolans,
SKYY Vodka and Wild Turkey stand
out. It also has leading regional brands including Aperol, Cabo
Wabo, Camparisoda, Cynar, Frangelico, Glen Grant, Ouzo 12, X-Rated
Fusion Liqueur, Zedda Piras and the
local Brazilian brands Dreher, Old Eight and Drury's. Its wine
segment boasts the global brand Cinzano, as well as important
regional brands including Liebfraumilch, Mondoro, Odessa, Riccadonna, Sella&Mosca and
Teruzzi&Puthod. The soft drinks segment comprises the
non-alcoholic aperitif Crodino and Lemonsoda as well as its
respective line extension dominating the Italian market. The Group
employs over 2,200 people. The shares of the parent company, Davide
Campari-Milano S.p.A. (Reuters CPRI.MI - Bloomberg CPR IM), are
listed on the Italian Stock Exchange. www.camparigroup.com
More information on the company can be found at
http://www.camparigroup.com/en/group/main.jsp
About Boot Campaign
The Boot Campaign is a 501c3 non-profit military
appreciation and veteran awareness campaign based in Texas.
Launched in 2009 by a group of women known as The Boot Girls, the
Boot Campaign's mission is to express gratitude to the troops,
spread awareness of the needs of military personnel and support
their transition home. Through the sale of signature military
combat boots, the Boot Campaign donates proceeds to a group of
partner charities that work directly with military personnel, past
and present, healing from a variety of physical and emotional
combat wounds, embodying the campaign motto that, "When They Come
Back, We Give Back". www.BootCampaign.com
SOURCE SKYY Vodka