Simon welcomes shoppers to newly expanded and
renovated property in South
Korea's second-largest city
INDIANAPOLIS, Sept. 18,
2024 /PRNewswire/ -- Simon®, a real estate
investment trust engaged in the ownership of premier shopping,
dining, entertainment and mixed-use destinations, today
announced the completed expansion and renovation of Busan Premium
Outlets in South Korea. Busan
Premium Outlets now boasts nearly 555,000 square feet of retail
space featuring more than 270 luxury and premium retail
brands. Central to the development is the nearly 19,000 square
foot Nike Unite Store, the largest in the region.
Featuring ample gathering and green spaces, including an
"Adventure Forest" play area inspired by overseas resorts, the
center also offers 28 food and beverage concepts, including Shake
Shack – the first outlet location in South Korea. The expansion introduces a new
53,000 square foot zone showcasing twenty-five premium golf brands,
consisting of G/FORE, Titleist, PXG and Malbon. The Premium Golf
House will also feature experiences reflecting the popularity of
the sport in South Korea,
including an academy, golf simulator, a mini golf area, and a
custom fitting shop. Revitalized amenities also include expanded
parking, new electric vehicle charging stations, and for VIP
shoppers, a chic, stylishly furnished lounge with refreshments,
beverages and premium customer service, as well as an exclusive
parking area.
"Across our global portfolio, Simon continues to strategically
reinvest in our centers to deliver the world-class shopping,
dining, and amenities desired by today's discerning consumer," said
Mark Silvestri, President of
Development at Simon. "With 100 new retailers, elevated spaces and
new amenities at Busan Premium Outlets, we have significantly
enhanced our shoppers' experience from the moment they arrive."
The relaunch of Busan Premium Outlets is just the latest
accomplishment in Simon's industry-leading development and
redevelopment efforts, along with the recently opened Tulsa Premium
Outlets in Tulsa, Oklahoma, and
the anticipated 2025 opening of the new Jakarta Premium Outlets in
Indonesia. Significant strategic
redevelopment programs are also underway at properties such as The
Galleria in Houston, Southdale
Center in Edina, Minnesota,
Fashion Valley in San Diego, and
The Fashion Mall at Keystone in
Indianapolis.
Busan Premium Outlets is a joint venture between Shinsegae Group
and Simon.
About Simon Premium Outlets®
The global
Simon Premium Outlets portfolio offers exceptional
brands at extraordinary savings through a diverse mix of luxury,
designer and homeware retailers. Our Simon Premium
Outlets in the United States,
Puerto Rico, Canada, Japan, Malaysia, Mexico, South
Korea, and Thailand are
some of the most iconic and productive shopping destinations for
residents and travelers including Woodbury Common Premium
Outlets, Orlando International Premium
Outlets, Desert Hills Premium
Outlets, Las Vegas North Premium Outlets
and Wrentham Village Premium Outlets. For
more information follow Premium Outlets on
Facebook, Twitter, and
Instagram.
About Shinsegae
Shinsegae Group operates department
stores, marts, premium outlets, and shopping malls, and is a
leading retail company in Korea. In 1930, Shinsegae Department
Store, Korea's first department store, lit up Korean retailers with
its headquarters. Shinsegae is committed to continuous
communication with customers, striving to deliver the true value
they desire while fostering a rational shopping culture. Constantly
evolving to meet the changing needs of its customers, Shinsegae
aspires to be the most trusted and beloved company in the
industry.
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SOURCE Simon