TORONTO, Feb. 6, 2025
/PRNewswire/ - Spin Master Corp. (TSX: TOY) (www.spinmaster.com), a
leading global children's entertainment company, announced today it
is developing a live-action Bakugan® feature film,
with Brad Peyton signed on to
direct, write, and produce. Peyton and Lindsay Harbert are collaborating with Spin
Master Entertainment on the development of the screenplay based on
the global franchise. Originally launched in 2007,
Bakugan became a global phenomenon anchored by a
highly successful and innovative toy line, anime adventure series,
robust digital content, and a popular card game.
Bakugan has captured the imagination of
millions of children. On the small screen, Spin Master
Entertainment has co-produced nearly 300 Bakugan
episodes, which have aired globally. The award-winning
Bakugan toy line has generated over $1 billion in sales worldwide since its launch,
spanning 100 countries.
"Bakugan is a global franchise with a
multi-generational and devoted fanbase, built on the strength of
its compelling characters and explosive battles," said Jennifer Dodge, Spin Master Entertainment's
President. "As fans who were part of its initial craze now enter
adulthood, we are thrilled to be working with accomplished
filmmaking talent like Brad to reimagine Bakugan in
live action, expanding the franchise for fans while introducing it
to new audiences around the world."
"Bakugan is ready for the film treatment, and I'm
thrilled to be the one to bring it to the big screen for the very
first time," said Peyton. "With Lindsay and the Spin Master team
alongside me, we're excited to build a hit franchise with global
appeal. I am confident we will create a must-see film event that
does justice to the unique and epic world that is
Bakugan."
A director, writer, and producer, Peyton's credits include both
directing and producing Atlas, starring Jennifer Lopez and Simu
Liu, for Netflix, and Rampage, starring Dwayne Johnson and earning $428 million worldwide, as well as directing
San Andreas, which also starred Johnson and earned
$475 million. In television, Peyton
co-created the post-apocalyptic comedy series Daybreak, for
Netflix, and directed Frontier, starring Jason Momoa, also for Netflix. Peyton is also
the founder of ASAP Entertainment, which produced Atlas,
Rampage, Daybreak, and Frontier.
The Bakugan film adds to a Spin Master movie slate
that also includes the third film in the PAW Patrol franchise,
which is slated for release in association with Paramount Pictures
and Nickelodeon Movies in 2026. The third film based on the world's
most popular children's television series welcomes EGOT winner
Jennifer Hudson and popular
comedian Fortune Feimster to a returning cast that includes
Emmy nominee Mckenna Grace
reprising her lead role as Skye. The first two PAW Patrol
movies combined to earn over $345
million at the box office.
Peyton is represented by CAA, The Characters, and Sloane, Offer,
Weber & Dern. Harbert is represented by CAA, Brooke Lindley, Gotham Group, and Del Shaw
Moonves Tanaka Finkelstein Lezcano Bobb & Dang.
Already a global powerhouse in animation for kids and families,
Spin Master Entertainment's vision is to deliver world class
content across genres and generations with captivating storytelling
and engaging characters for screens of all sizes.
About Spin Master
Spin Master Corp. (TSX: TOY) is a
leading global children's entertainment company, creating
exceptional play experiences through its three creative centres:
Toys, Entertainment and Digital Games. With distribution in over
100 countries, Spin Master is best known for award-winning brands
PAW Patrol®, Hatchimals®, Bakugan®, Kinetic Sand®, Air Hogs®,
Melissa & Doug®, Rubik's® Cube and GUND®, and is the global toy
licensee for other popular properties. Spin Master Entertainment
creates and produces compelling multiplatform content, through its
in-house studio and partnerships with outside creators, including
the preschool franchise PAW Patrol, and numerous other
original shows, short-form series and feature films. The Company
has an established presence in digital games, anchored by the Toca
Boca® and Sago Mini® brands, offering open-ended and creative
game and educational play in digital environments. Through Spin
Master Ventures, the Company makes minority investments globally in
emerging companies and start-ups. With 29 offices spanning nearly
20 countries, Spin Master employs close to 3,000 team members
globally. For more information visit spinmaster.com or follow-on
Instagram, Facebook and Twitter @spinmaster.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/spin-master-developing-live-action-bakugan-feature-film-brad-peyton-atlas-rampage-san-andreas-to-direct-302370634.html
SOURCE Spin Master Corp.
