Bravo! Foods International Corp. Announces New Hire Director of Military Sales
21 Septembre 2006 - 8:04PM
PR Newswire (US)
NORTH PALM BEACH, Fla., Sept. 21 /PRNewswire-FirstCall/ -- Bravo!
Foods International Corp. (OTC:BRVO) (BULLETIN BOARD: BRVO) , a
brand development and marketing company that promotes and
distributes vitamin-fortified, flavored milk drinks and other
beverages, announced today it added another new member to its
management team with the hire of Timothy J. Steed as Director of
Military Sales. Mr. Steed is a seasoned strategic marketing and
sales professional with over 20 years of experience in the food and
beverage industry primarily in the marketing and sales functions.
His experience and relationships with bottlers, military groups and
multifunctional project teams has enabled him to bring innovative
approaches to established marketing programs. Most recently, Mr.
Steed was Military Sales Manager at The Coca-Cola Company, where he
directed, developed, and grew business through bottling partners,
prime vendors, broker networks, and strategic marketing initiatives
within the eastern region of the United States. At the Coca-Cola
Company, he was responsible for calling on DECA, AAFES, NEXCOM,
MARINE CORP EXCHANGE, VETERANS CANTEEN, and SHIPS AFLOAT at the
regional level and headquarter responsibility for DSCP, ARMY MWR,
and AIR FORCE MWR on a national level. Mr. Steed developed and grew
sales to 3.1 million cases a year within his region, successfully
built team alliances within the bottling system, implemented the
first ever national merchandising program for the bottling system
and successfully negotiated a 5 year contract with the Defense
Supply Center for troop feeding. He also held previous positions at
the Minute Maid Company as Senior Account Executive and Account
Executive where he was responsible for juice sales at Holiday Day
Inn headquarters and the University system for the southeast
region. Roy Warren, Chief Executive Officer commented, "Tim is an
excellent addition to the Bravo! team. His expertise and
relationships with the Military will be instrumental in the further
development and implementation of Bravo!'s marketing strategy. For
myself and the rest of Bravo!'s management team, we are looking
forward to working closely with Tim as we lead Bravo! to its next
stage of development." About the Company Bravo! Foods International
Corp. develops, brands, markets, distributes and sells nutritious,
flavored milk products throughout the 50 United States, Great
Britain and various Middle Eastern countries. Bravo!'s products are
available in the United States and internationally through
production agreements with regional aseptic milk processors and are
currently sold under the brand names Slammers(R) and Bravo!(TM).
Bravo!'s Slammers(R) products are available nationwide in popular
chains such as: 7-Eleven, A&P, Dutch Farms, Giant Food Stores,
Jewel, Kings, Pathmark, Safeway, Sam's Club, Shaw's, ShopRite,
Speedway, SuperTarget, Unified, Waldbaums and Walgreens. Many of
Bravo! Foods' Slammers(R) lines of shelf-stable, single-serve milk
drinks are co-branded through exclusive partnerships with
Masterfoods, a division of Mars Incorporated, and MD Enterprises
(Moon Pie(R)), providing superior name recognition packaged with
quality, great-tasting drinks. On November 1, 2005, Coca-Cola
Enterprises, Inc. began distribution of the Slammers(R) Masterfoods
line, as well as the Bravo!'s Slim Slammers(R) and Pro Slammers(TM)
products, under a Master Distribution Agreement with Bravo! For
more information, visit: http://www.bravobrands.com/. Investor
Relations Contact: Kathleen Heaney (203) 803-3585 Company Contact:
Jeffrey J. Kaplan, Chief Financial Officer (561) 625 1411
DATASOURCE: Bravo! Foods International Corp. CONTACT: Investor
Relations, Kathleen Heaney, +1-203-803-3585, or Company Contact,
Jeffrey J. Kaplan, Chief Financial Officer, +1-561-625-1411, both
of Bravo! Foods International Corp. Web site:
http://www.bravobrands.com/
Copyright