Bridge to Brighter website offers tips people
can use to ease the cancer journey
COLUMBUS
Ga., Sept. 18, 2024 /PRNewswire/ -- September
is Childhood Cancer and Sickle Cell Awareness Month, and Aflac, a
committed partner in helping families facing the challenges
associated with pediatric cancer and blood disorders, is renewing
its call for individuals to join its heartful program called Bridge
to Brighter. A leading provider of health supplemental insurance in
the U.S., Aflac Incorporated has dedicated its philanthropic
mission to supporting pediatric cancer and blood disorder programs
and initiatives, raising nearly $184
million since 1995. This ongoing commitment includes its
support to the Aflac Cancer and Blood Disorders Center of
Children's Hospital of Atlanta,
one of the top 10 pediatric oncology, hematology, and blood and
marrow transplant programs in the country, according to U.S. News
& World Report. More than half of the funding comes from
Aflac's generous employees and independent sales force members who
contribute directly from their commissions.
"As new treatments and ongoing research continues to provide
better outcomes for many children and families facing pediatric
cancer and blood disorders, it is essential that momentum be
maintained and improved upon," Aflac
Senior Vice President Ines Gutzmer
said. "The Bridge to Brighter program is designed to do just that,
by ensuring that the families, the caregivers and friends
surrounding the patients know how to comfort and support those
affected. Because when one child is diagnosed with cancer or sickle
cell disease, the impact is felt not only by the child and the
family, but by friends and the overall community."
To help spread awareness around Childhood Cancer and Sickle Cell
Awareness Month, Aflac has a web page dedicated to helping those in
the community and beyond.
Complete resources include:
- A broadcast news video interviewing those closest to the cause.
The video will air in top markets throughout the US this
month.
- Information about Aflac's award-winning robotic companion My
Special Aflac Duck, including how to order a duck — free of
charge — for a child, age 3 and up, with cancer or sickle
cell.
- Inspiring messages from legendary sports coaches, Dawn Staley and Dabo
Swinney.
- Various ways to support the Aflac Cancer Campaign and the Aflac
Cancer and Blood Disorders Center of Children's Hospital of
Atlanta, including donating to the
cause.
- Resources available in both English and Spanish, including:
- A digital toolkit showing how to offer support to families in
your community who are facing difficult diagnoses and treatments
for their children.
- Social media tiles, accompanying captions and the hashtag
#AflacBridgeToBrighter to share support and inform others.
Also coinciding with Childhood Cancer and Sickle Cell Awareness
month, the Aflac Childhood Cancer Foundation, Inc. is providing
$15,000 in grants to help fund Child
Life Specialist programs throughout the country to support the work
they do to address psychosocial needs of pediatric patients with
cancer and blood disorders, and their siblings.
To learn more about how you can help or request a My Special
Aflac Duck for a child, age 3 and up, with pediatric cancer or
sickle cell, or to learn more about Aflac's commitment to children
and families, visit Aflac.com/BridgeToBrighter.
ABOUT AFLAC INCORPORATED
Aflac Incorporated
(NYSE: AFL), a Fortune 500 company, has helped provide
financial protection and peace of mind for more than 68 years to
millions of policyholders and customers through its subsidiaries in
the U.S. and Japan.
In the U.S., Aflac is the No. 1 provider
of supplemental health insurance products.1
In Japan, Aflac
Life Insurance Japan is the leading provider of cancer and
medical insurance in terms of policies in force. The company takes
pride in being there for its policyholders when they need us most,
as well as being included in the World's Most Ethical Companies
by Ethisphere for 18 consecutive years (2024),
Fortune's World's Most Admired Companies for 23 years (2024)
and Bloomberg's Gender-Equality Index for the fourth
consecutive year (2023). In addition, the company became a
signatory of the Principles for Responsible Investment
(PRI) in 2021 and has been included in the Dow Jones
Sustainability North America Index (2023) for 10 years. To find out
how to get help with expenses health insurance doesn't cover, get
to know us at aflac.com or
aflac.com/español. Investors may learn more about
Aflac Incorporated and its commitment to corporate social
responsibility and sustainability at
investors.aflac.com under
"Sustainability."
1 LIMRA 2023 U.S. Supplemental Health Insurance
Total Market Report
Media contact: Stephanie A.
Wilken, swilken@aflac.com
Analyst and investor contact: David
A. Young, 706-596-3264, 800-235-2667 or
dyoung@aflac.com
Aflac | WWHQ | 1932 Wynnton Road | Columbus, GA 31999
View original content to download
multimedia:https://www.prnewswire.com/news-releases/aflac-makes-new-resources-available-to-support-children-with-cancer-and-blood-disorders-302250555.html
SOURCE Aflac
