- LoopNet.com Generated 7.1 Times the Traffic of the Nearest Competitor for the Three Months Ended September 2008 - SAN FRANCISCO, Oct. 28 /PRNewswire-FirstCall/ -- LoopNet, Inc. (NASDAQ: LOOP), which operates the largest online commercial real estate marketplace, has increased its leadership position as the most heavily trafficked commercial real estate web site. ComScore Media Metrix reported that for the three months ended September 30, 2008, LoopNet.com generated an average 908,000 monthly U.S. unique visitors, compared to an average 128,000 monthly U.S. unique visitors for the nearest competing web site. By this measure, LoopNet generated 7.1 times the web site traffic of the next closest service during the quarter, a lead that has been increasing steadily. LoopNet's 7.1 times traffic multiple in Q3 compares to a 5.6 multiple in Q2 and a 4.5 multiple for the full year 2007. (Image available at http://www.loopnet.com/traffic) ComScore also reported that for the month of September, Cityfeet.com, a LoopNet company, grew traffic by more than 30% from last year to become the second most heavily visited commercial real estate web site based on U.S. monthly unique visitors. Cityfeet has created the largest network of newspaper web sites for commercial property marketing by partnering with over 125 of the nation's leading news organizations. Cityfeet also markets commercial properties on its own search-optimized web site at Cityfeet.com. "ComScore's numbers speak for themselves and clearly reflect the differentiated value that we deliver to our customers," said Thomas Byrne, LoopNet's President and COO. "In a challenging environment for commercial real estate, LoopNet is extending its leadership position as the #1 online commercial real estate marketplace, and is delivering unprecedented value and results for our customers' online marketing spend." "We are also excited that Cityfeet.com has become the second most visited web site in the commercial real estate industry. By offering real estate professionals the opportunity to market their properties on their network of leading newspaper web sites such as The New York Times, The Washington Post, Los Angeles Times, The Miami Herald and Chicago Tribune, Cityfeet provides access to a broad and extensive audience of prospective investors and tenants." The LoopNet marketplace, available at http://www.loopnet.com/, covers all commercial property categories, including office, industrial, retail, multifamily (apartment properties for sale), hotel, land, specialty properties, investment properties and businesses for sale. As of the end of Q3, 2008, LoopNet has more than 3 million registered members and the LoopNet marketplace features more than $535 billion of property available for sale and 4.9 billion square feet of space for lease. About LoopNet LoopNet, Inc. is the leading online marketplace for commercial real estate and businesses for sale in the United States. The LoopNet.com online marketplace enables commercial real estate agents, working on behalf of property owners and landlords, to list properties for sale or for lease by submitting detailed property listing information in order to find a buyer or tenant. Commercial real estate brokers, agents, buyers and tenants use the LoopNet online marketplace to search for available property listings that meet their commercial real estate criteria. By connecting the sources of commercial real estate supply and demand in an efficient manner, LoopNet enables commercial real estate participants to initiate and complete more transactions more cost-effectively than through other means. LoopNet also delivers technology and information services to commercial real estate organizations to manage their online listing presence and optimize property marketing. LoopNet customers include virtually all of the top commercial real estate firms in the U.S., including CB Richard Ellis, Century 21 Commercial, Coldwell Banker Commercial, Colliers International, The CORE Network, Cushman & Wakefield, First Industrial Realty Trust, Grubb & Ellis, Jones Lang LaSalle, Lee & Associates, Lincoln Property Company, Marcus & Millichap, NAI Global, ONCOR International, Prudential CRES, RE/MAX, Sperry Van Ness, Staubach Retail and TCN Worldwide. Forward-Looking Statements This release contains forward-looking statements regarding LoopNet's online commercial marketplace, our customers, our strategic alliances, the continuing adoption of the Internet to market and search for commercial real estate and the value we provide to our members. These statements are based on current information and expectations that are inherently subject to change and involve a number of risks and uncertainties. Actual events or results might differ materially from those in any forward-looking statement due to various factors, including, but not limited to, economic events or trends in the commercial real estate market or in general, our ability to introduce new or upgraded products or services and customer acceptance of such services, our ability to integrate service partners into our systems and platforms, our service partners' ability to expand and manage growth, our ability to continue to attract unique visitors to our web site, our ability to continue to attract new registered members, convert them into Premium Members and retain such Premium Members, our ability to obtain or retain listings from commercial real estate brokers, agents and property owners, competition from current or future companies, our ability to receive timely and accurate sales data from our partners, seasonality and our ability to manage our growth. Additional information concerning factors that could cause actual events or results to differ materially from those in any forward-looking statement is contained in our filings with the Securities and Exchange Commission (SEC). Copies of filings made by us with the SEC are available on the SEC's web site or at http://investor.loopnet.com/sec.cfm. LoopNet does not intend to update the forward-looking statements included in this press release that are based on information available to us as of the date of this release. For more information contact: Cary Brazeman, 310-205-3590 DATASOURCE: LoopNet, Inc. CONTACT: Cary Brazeman, +1-310-205-3590, , for LoopNet, Inc. Web Site: http://www.loopnet.com/

Copyright