NORTH
BETHESDA, Md., Feb. 6, 2025
/PRNewswire/ -- Through a matching campaign, Choice Hotels
International, Inc. (NYSE: CHH) and members of the Choice
Privileges rewards program have donated nearly $90,000 toward the American Red Cross relief
efforts for communities impacted by the wildfires in California in 2025. The campaign to raise
funds ended on January 31, 2025.
Choice Privileges members donated over 12.7 million points
equivalent to $63,740, and Choice
Hotels fulfilled a $25,000 donation
match.
"Choice Hotels is committed to supporting communities in need
and building a better tomorrow, today. We are grateful to
everyone who contributed to Red Cross wildfire relief efforts and
donated their points," said Megan
Brumagim, Vice President, Upscale Brands & Chief
Sustainability Officer, Choice Hotels International.
"The American Red Cross is on the ground helping those impacted
by the devastating wildfires in California," said Anne
McKeough, Chief Development Officer at the American Red
Cross. "We are so grateful for allies like Choice Hotels
International as we work together to provide relief and hope for
communities in the wake of this heartbreaking disaster."
In 2024, Choice Privileges members and Choice Hotels donated a
total of $217,000 to the American Red
Cross.
To make monetary donations to the American Red Cross, please
visit: https://www.redcross.org/donate/donation.html
For more information on Choice Hotels' social responsibility
efforts, access Choice's latest Environment, Social, and Governance
Report
here: https://investor.choicehotels.com/esg/esg-documents/default.aspx
About Choice Hotels®
Choice Hotels International, Inc. (NYSE: CHH), is one of the
largest lodging franchisors in the world. The one to watch in
upscale and a leader in midscale and extended stay, Choice® has
over 7,500 hotels, representing nearly 635,000 rooms, in 45
countries and territories. A diverse portfolio of 22 brands that
range from full-service upper upscale properties to midscale,
extended stay and economy enables Choice® to meet travelers' needs
in more places and for more occasions while driving more value for
franchise owners and shareholders. The award-winning Choice
Privileges® rewards program and co-brand credit card options
provide members with a fast and easy way to earn reward nights and
personalized perks. For more information,
visit www.choicehotels.com.
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SOURCE Choice Hotels International, Inc.
